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Wix topic analytics
Topic
Updated June 8, 2026
Wix

190 Wix Skincare store Stores: Stats & Market Data (2026)

190 active Wix stores fall into the Skincare store segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
81%
Contact info
Total Stores
190
Active Wix stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
70
Among 189 stores with catalog data
Avg. Price
$312
Among 143 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

5 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 50 · 26%
10-49 84 · 44%
50-199 46 · 24%
200-999 7 · 4%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 70 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 49 · 34%
$25-$49 39 · 27%
$50-$99 32 · 22%
$100-$199 15 · 10%
$200-$499 4 · 3%
$500+ 4 · 3%
Store currencies
USD 102 GBP 15 EUR 12 INR 11 AUD 9 CAD 8 BRL 4 AED 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $312 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (75%), Facebook (57%), TikTok (15%).

Instagram
75%
Facebook
57%
TikTok
15%
YouTube
12%
Twitter / X
8%
LinkedIn
5%
Pinterest
5%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads. That's 16 percentage points above the Wix average of 64%.

Marketing & analytics tools

Facebook Pixel (3%), Google Tag Manager (3%), Google Ads (2%).

Facebook Pixel
3%
Google Tag Manager
3%
Google Ads
2%
Google Analytics
2%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

47 products $23 avg
Beauty & Cosmetics organic skincare natural beauty products
42 products $30 avg 1 ads
Beauty & Cosmetics skincare store beauty products
14 products $49 avg
Beauty & Cosmetics skincare store aesthetic treatments
11 products $9 avg
Beauty & Cosmetics handmade soap bath products
15 products $13 avg
Beauty & Cosmetics natural skincare products body scrub
8 products $15 avg
Beauty & Cosmetics beauty products skincare store
8 products $40 avg
Beauty & Cosmetics self-care skin products personal grooming
233 products $161 avg
Beauty & Cosmetics skincare store professional skincare
196 products $167 avg
Beauty & Cosmetics skincare store facial products
67 products $61 avg
Beauty & Cosmetics skincare store facial treatments
36 products $83 avg
Beauty & Cosmetics facial treatments skincare store
8 products $6 avg
Beauty & Cosmetics skincare store beauty products

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FAQ

How many Wix Skincare store stores are there?

We currently track 190 active Wix stores in the Skincare store segment.

Are Wix Skincare store stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Skincare store segment, showing a 3% monthly growth rate.

What is the average product price in Wix Skincare store stores?

Among stores with pricing data, the average listed price is about $312, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.