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WooCommerce subcategory analytics
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Updated Apr 6, 2026
WooCommerce

480 WooCommerce Novelty & Gag Gifts Stores: Stats & Market Data (2026)

480 active WooCommerce stores fall into the Novelty & Gag Gifts segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Home & Garden. 60% maintain social media profiles — Facebook leads — and 13% run Meta ad campaigns.

60%
Social media
13%
Meta ads
59%
Contact info
Total Stores
480
Active WooCommerce stores
New (30d)
30
Newly added in the last 30 days
Avg. Products
651
Among 478 stores with catalog data
Avg. Price
$42
Among 437 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

38 19 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

30 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 88 · 18%
10-49 122 · 26%
50-199 125 · 26%
200-999 91 · 19%
1k-4.9k 44 · 9%
5k+ 8 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Apparel & Accessories
22% coverage
Home & Garden
21% coverage
Toys & Games
21% coverage
Jewelry & Watches
5% coverage
Books & Literature
4% coverage
Arts & Entertainment
2% coverage
Sporting Goods
2% coverage
Electronics
2% coverage
Food & Beverages
2% coverage
Office Supplies
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 651 products per store. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, India, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 292 · 67%
$25-$49 75 · 17%
$50-$99 33 · 8%
$100-$199 21 · 5%
$200-$499 11 · 3%
$500+ 5 · 1%
Store currencies
USD 183 EUR 90 GBP 52 INR 29 BDT 13 AUD 10 CAD 10 HUF 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $42 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (51%), Instagram (39%), TikTok (12%).

Facebook
51%
Instagram
39%
TikTok
12%
Twitter / X
11%
YouTube
8%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 60%, and 13% of stores run Meta ad campaigns. That's 8 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (28%), Facebook Pixel (17%), Google Tag Manager (15%).

Google Analytics
28%
Facebook Pixel
17%
Google Tag Manager
15%
Google Ads
9%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,722 products 21 ads
Vehicles & Parts Electronics Celebrations & Gifts car competitions tech competitions
510 products $23 avg 4 ads
Animals & Pet Supplies Celebrations & Gifts dog toys cat toys
1,351 products 37 ads
Celebrations & Gifts competitions giveaways
20 products $8 avg
Celebrations & Gifts Jewelry & Watches mystery boxes earrings
937 products $2 avg
Celebrations & Gifts Home & Garden party supplies kitchenware set
36 products $42 avg
Apparel & Accessories Sporting Goods Celebrations & Gifts football kits retro football shirts
314 products $14 avg
Toys & Games Apparel & Accessories Celebrations & Gifts disney gifts marvel merchandise
1,916 products $30 avg
Home & Garden Celebrations & Gifts kitchenware gifts for home
18 products $19 avg
Apparel & Accessories Celebrations & Gifts campaign merchandise political gifts
12 products $565 avg
Books & Literature Antiques & Collectibles Celebrations & Gifts reggae museum books jamaican cultural heritage
My Toselo Shop Bangladesh
5 products $18 avg
Celebrations & Gifts Home & Garden miniature gifts islamic products
1,728 products $4 avg 14 ads
Celebrations & Gifts competitions cash prizes

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FAQ

How many WooCommerce Novelty & Gag Gifts stores are there?

We currently track 480 active WooCommerce stores in the Novelty & Gag Gifts segment.

Are WooCommerce Novelty & Gag Gifts stores growing?

Yes. In the last 30 days, 30 new stores were indexed in the Novelty & Gag Gifts segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Novelty & Gag Gifts stores?

Among stores with pricing data, the average listed price is about $42, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.