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Topic
Updated Apr 27, 2026
WooCommerce

593 WooCommerce Unique gifts Stores: Stats & Market Data (2026)

593 active WooCommerce stores fall into the Unique gifts segment, with 152 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Arts & Entertainment. 52% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

52%
Social media
4%
Meta ads
51%
Contact info
Total Stores
593
Active WooCommerce stores
New (30d)
152
Newly added in the last 30 days
Avg. Products
1,393
Among 591 stores with catalog data
Avg. Price
$64
Among 570 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

151 75 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

152 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 76 · 13%
10-49 159 · 27%
50-199 143 · 24%
200-999 144 · 24%
1k-4.9k 51 · 9%
5k+ 18 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
70% coverage
Home & Garden
20% coverage
Arts & Entertainment
15% coverage
Apparel & Accessories
11% coverage
Jewelry & Watches
9% coverage
Toys & Games
6% coverage
Books & Literature
4% coverage
Electronics
2% coverage
Food & Beverages
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,393 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,089. The strongest country concentrations are India, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 296 · 52%
$25-$49 135 · 24%
$50-$99 86 · 15%
$100-$199 29 · 5%
$200-$499 16 · 3%
$500+ 8 · 1%
Store currencies
USD 229 EUR 143 GBP 47 INR 36 RON 18 AUD 11 HUF 10 PLN 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $64 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (45%), Instagram (41%), Twitter / X (10%).

Facebook
45%
Instagram
41%
Twitter / X
10%
YouTube
9%
TikTok
8%
Pinterest
5%
LinkedIn
4%

Social media adoption is strong at 52%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Facebook Pixel (17%), Google Tag Manager (17%).

Google Analytics
30%
Facebook Pixel
17%
Google Tag Manager
17%
Google Ads
11%
TikTok Pixel
2%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

755 products $54 avg 2 ads
Celebrations & Gifts unique gifts personalized presents
551 products $16 avg 1 ads
Celebrations & Gifts personalized gifts handmade gifts
2,684 products $23 avg
Celebrations & Gifts personalized gifts unique gifts
415 products $41 avg
Celebrations & Gifts Home & Garden african theme gifts mens lighters
389 products $11 avg
Celebrations & Gifts gift shop personalized presents
262 products $22 avg
Celebrations & Gifts personalized gifts customized items
38 products $28 avg
Celebrations & Gifts gift ideas special occasions
36 products $20 avg
Celebrations & Gifts personalized gifts custom gifts
30 products $5 avg
Celebrations & Gifts gift ideas personalized gifts
1,211 products $74 avg
Celebrations & Gifts personalized gifts gift ideas
17 products $26 avg
Celebrations & Gifts personalized gifts unique gifts

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FAQ

How many WooCommerce Unique gifts stores are there?

We currently track 593 active WooCommerce stores in the Unique gifts segment.

Are WooCommerce Unique gifts stores growing?

Yes. In the last 30 days, 152 new stores were indexed in the Unique gifts segment, showing a 26% monthly growth rate.

What is the average product price in WooCommerce Unique gifts stores?

Among stores with pricing data, the average listed price is about $64, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.