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Topic
Updated Apr 6, 2026
WooCommerce

35 WooCommerce Adult diapers Stores: Stats & Market Data (2026)

35 active WooCommerce stores fall into the Adult diapers segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Adult, Baby & Kids. 74% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

74%
Social media
6%
Meta ads
77%
Contact info
Total Stores
35
Active WooCommerce stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
111
Among 35 stores with catalog data
Avg. Price
$18
Among 27 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 26%
10-49 16 · 46%
50-199 8 · 23%
200-999 1 · 3%
1k-4.9k 1 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
46% coverage
Adult
43% coverage
Baby & Kids
31% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 111 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Israel, Romania.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 85%
$25-$49 2 · 7%
$50-$99 2 · 7%
Store currencies
USD 9 INR 5 EUR 3 ILS 3 MXN 3 GBP 2 RON 2 CLP 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $18 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (63%), Instagram (40%), YouTube (14%).

Facebook
63%
Instagram
40%
YouTube
14%
TikTok
9%
LinkedIn
6%
Pinterest
6%
Twitter / X
6%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 6% run Meta ads. That's 6 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (29%), Facebook Pixel (23%).

Google Analytics
34%
Google Tag Manager
29%
Facebook Pixel
23%
Google Ads
17%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

33 products $12 avg
Adult adult hygiene products adult diapers
91 products $11 avg
Animals & Pet Supplies pet care baby wipes
31 products $4 avg
Baby & Kids Adult sanitary pads maternity pads
61 products $16 avg
Baby & Kids Health baby diapers baby care
11 products $14 avg 2 ads
Adult adult products incontinence supplies
102 products $14 avg
Health adult diapers incontinence pads
27 products $8 avg 2 ads
Health incontinence supplies medical consumables
46 products $13 avg
Baby & Kids Health adult diapers baby diapers
131 products $21 avg
Baby & Kids diapers baby products
69 products $32 avg
Health biodegradable products baby diapers
Sunkiss Mauritius
36 products $5 avg
Baby & Kids Adult baby diapers adult diapers

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FAQ

How many WooCommerce Adult diapers stores are there?

We currently track 35 active WooCommerce stores in the Adult diapers segment.

Are WooCommerce Adult diapers stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Adult diapers segment, showing a 3% monthly growth rate.

What is the average product price in WooCommerce Adult diapers stores?

Among stores with pricing data, the average listed price is about $18, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.