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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

368 WooCommerce Certification Stores: Stats & Market Data (2026)

368 active WooCommerce stores fall into the Certification segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $500+ range. The leading categories are Education & Courses, Business & Industrial, Health. 82% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

82%
Social media
3%
Meta ads
79%
Contact info
Total Stores
368
Active WooCommerce stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
200
Among 367 stores with catalog data
Avg. Price
$534
Among 350 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

20 10 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

20 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 138 · 38%
10-49 144 · 39%
50-199 51 · 14%
200-999 23 · 6%
1k-4.9k 8 · 2%
5k+ 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
82% coverage
Business & Industrial
8% coverage
Health
2% coverage
Books & Literature
1% coverage
Software
1% coverage
Apparel & Accessories
1% coverage
Beauty & Cosmetics
1% coverage
Arts & Entertainment 1 Celebrations & Gifts 1 Electronics 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 200 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 879. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 44 · 13%
$25-$49 37 · 11%
$50-$99 44 · 13%
$100-$199 59 · 17%
$200-$499 69 · 20%
$500+ 97 · 28%
Store currencies
USD 202 EUR 45 GBP 20 INR 20 CAD 11 AUD 9 IDR 7 MXN 5

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $534. That's above the WooCommerce average of $403.

Social media platforms

Facebook (72%), Instagram (55%), LinkedIn (43%).

Facebook
72%
Instagram
55%
LinkedIn
43%
YouTube
35%
Twitter / X
31%
TikTok
5%
Pinterest
2%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 3% run Meta ads. That's 14 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (30%), Facebook Pixel (20%).

Google Analytics
41%
Google Tag Manager
30%
Facebook Pixel
20%
Google Ads
13%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

74 products $108 avg 1 ads
Education & Courses training certification
77 products $340 avg
Education & Courses online training professional courses
42 products $54 avg
Education & Courses aromatherapy certification
16 products $541 avg 2 ads
Education & Courses end-of-life doula certification
23 products $3 avg
Education & Courses yoga government approved
8 products $62 avg
Education & Courses scrum agile
5 products $706 avg
Education & Courses strength and conditioning online training
3,921 products $7 avg
Books & Literature Education & Courses hypnosis training
337 products $1008 avg
Education & Courses training certification
32 products $14963 avg
Education & Courses cyber security certification
466 products $12 avg
Education & Courses webinar ticket event ticket
33 products $94 avg
Education & Courses certification online learning

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FAQ

How many WooCommerce Certification stores are there?

We currently track 368 active WooCommerce stores in the Certification segment.

Are WooCommerce Certification stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Certification segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Certification stores?

Among stores with pricing data, the average listed price is about $534, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.