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Topic
Updated June 8, 2026
WooCommerce

406 WooCommerce Clothing boutique Stores: Stats & Market Data (2026)

406 active WooCommerce stores fall into the Clothing boutique segment, with 52 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Beauty & Cosmetics. 52% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

52%
Social media
1%
Meta ads
56%
Contact info
Total Stores
406
Active WooCommerce stores
New (30d)
52
Newly added in the last 30 days
Avg. Products
613
Among 406 stores with catalog data
Avg. Price
$140
Among 392 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

91 45 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

52 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 41 · 10%
10-49 134 · 33%
50-199 131 · 32%
200-999 78 · 19%
1k-4.9k 17 · 4%
5k+ 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Jewelry & Watches
2% coverage
Beauty & Cosmetics
1% coverage
Home & Garden
1% coverage
Animals & Pet Supplies 2 Arts & Entertainment 2 Celebrations & Gifts 2 Books & Literature 1 Furniture 1 Office Supplies 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 613 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,565. The strongest country concentrations are Brazil, France, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 94 · 24%
$25-$49 99 · 25%
$50-$99 105 · 27%
$100-$199 57 · 15%
$200-$499 26 · 7%
$500+ 11 · 3%
Store currencies
USD 112 EUR 107 BRL 23 INR 21 GBP 12 NGN 9 ARS 8 CAD 8

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $140. That's below the WooCommerce average of $423.

Social media platforms

Instagram (44%), Facebook (36%), TikTok (9%).

Instagram
44%
Facebook
36%
TikTok
9%
YouTube
5%
Twitter / X
3%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 52%, and 1% of stores run Meta ad campaigns. That's 6 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (18%), Facebook Pixel (16%), Google Tag Manager (9%).

Google Analytics
18%
Facebook Pixel
16%
Google Tag Manager
9%
Google Ads
5%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $40 avg 1 ads
Apparel & Accessories fashion clothing
284 products $68 avg 2 ads
Apparel & Accessories fashion clothing store women's apparel
791 products $305 avg 1 ads
Apparel & Accessories fashion store clothing boutique
86 products $54 avg
Apparel & Accessories women's clothing fashion
30 products $109 avg
Apparel & Accessories women's clothing store fashion apparel
106 products $49 avg
Apparel & Accessories fashion store clothing boutique
75 products $75 avg
Apparel & Accessories women's fashion clothing boutique
53 products $1 avg
Apparel & Accessories clothing store women's fashion
28 products $55 avg
Apparel & Accessories dress store women's dresses
Elitee United States
22 products $50 avg
Apparel & Accessories women's fashion ladies apparel
60 products $58 avg
Apparel & Accessories fashion clothing store women's apparel
807 products $34 avg
Apparel & Accessories Home & Garden women's fashion home decor

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FAQ

How many WooCommerce Clothing boutique stores are there?

We currently track 406 active WooCommerce stores in the Clothing boutique segment.

Are WooCommerce Clothing boutique stores growing?

Yes. In the last 30 days, 52 new stores were indexed in the Clothing boutique segment, showing a 13% monthly growth rate.

What is the average product price in WooCommerce Clothing boutique stores?

Among stores with pricing data, the average listed price is about $140, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.