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WooCommerce subcategory analytics
Subcategory
Updated June 22, 2026
WooCommerce

31.8K WooCommerce Shoes & Footwear Stores: Stats & Market Data (2026)

31,826 active WooCommerce stores fall into the Shoes & Footwear segment, with 8,397 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Electronics, Sporting Goods. 29% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

29%
Social media
1%
Meta ads
40%
Contact info
Total Stores
31,826
Active WooCommerce stores
New (30d)
8,397
Newly added in the last 30 days
Avg. Products
1,703
Among 31,775 stores with catalog data
Avg. Price
$128
Among 30,053 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9,367 4,683 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

8,397 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,582 · 5%
10-49 8,966 · 28%
50-199 8,340 · 26%
200-999 7,585 · 24%
1k-4.9k 3,524 · 11%
5k+ 1,778 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Electronics
4% coverage
Sporting Goods
3% coverage
Arts & Entertainment
3% coverage
Home & Garden
2% coverage
Jewelry & Watches
1% coverage
Beauty & Cosmetics
1% coverage
Furniture
1% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Vehicles & Parts 154 Food & Beverages 143

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,703 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,609. The strongest country concentrations are India, Italy, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,326 · 21%
$25-$49 8,011 · 27%
$50-$99 7,938 · 26%
$100-$199 5,018 · 17%
$200-$499 2,235 · 7%
$500+ 525 · 2%
Store currencies
USD 13,020 EUR 7,020 GBP 1,520 INR 1,021 BDT 616 BRL 501 PKR 491 MXN 407

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $128 because some stores price much higher, pulling it up. That's below the WooCommerce average of $425.

Social media platforms

Instagram (23%), Facebook (22%), Twitter / X (5%).

Instagram
23%
Facebook
22%
Twitter / X
5%
TikTok
5%
YouTube
4%
LinkedIn
2%
Pinterest
2%

Social media presence is relatively low at 29%, with 1% running Meta ads. That's 15 percentage points below the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (12%), Google Tag Manager (8%), Facebook Pixel (8%).

Google Analytics
12%
Google Tag Manager
8%
Facebook Pixel
8%
Google Ads
4%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

70 products $18 avg 53 ads
Apparel & Accessories Toys & Games Beauty & Cosmetics Fashion Accessories Toys
1,278 products $269 avg 5 ads
Apparel & Accessories Fashion Accessories
1,515 products $185 avg 1 ads
Apparel & Accessories
46 products $63 avg 9 ads
Apparel & Accessories Men's Shoes Shoes
Garb Fashion Bangladesh
101 products $27 avg 1 ads
Apparel & Accessories Men's Clothing Fashion Accessories
3,287 products $82 avg 2 ads
Apparel & Accessories Shoes Clothing
216 products $22 avg 1 ads
Apparel & Accessories
168 products $79 avg 3 ads
Apparel & Accessories Shoes Bags
252 products $71 avg 13 ads
Apparel & Accessories
50 products $149 avg 1 ads
Apparel & Accessories Clothing Shoes
2,877 products $38 avg 10 ads
Apparel & Accessories Designer Handbags

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FAQ

How many WooCommerce Shoes & Footwear stores are there?

We currently track 31,826 active WooCommerce stores in the Shoes & Footwear segment.

Are WooCommerce Shoes & Footwear stores growing?

Yes. In the last 30 days, 8,397 new stores were indexed in the Shoes & Footwear segment, showing a 26% monthly growth rate.

What is the average product price in WooCommerce Shoes & Footwear stores?

Among stores with pricing data, the average listed price is about $128, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.