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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

514 WooCommerce Headwear Stores: Stats & Market Data (2026)

514 active WooCommerce stores fall into the Headwear segment, with 25 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 66% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

66%
Social media
1%
Meta ads
55%
Contact info
Total Stores
514
Active WooCommerce stores
New (30d)
25
Newly added in the last 30 days
Avg. Products
496
Among 514 stores with catalog data
Avg. Price
$192
Among 485 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

28 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

25 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 146 · 28%
10-49 186 · 36%
50-199 99 · 19%
200-999 56 · 11%
1k-4.9k 18 · 4%
5k+ 9 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
97% coverage
Home & Garden
3% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Education & Courses 2 Jewelry & Watches 2 Animals & Pet Supplies 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 496 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 879. The strongest country concentrations are United Kingdom, Poland, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 195 · 40%
$25-$49 182 · 38%
$50-$99 60 · 12%
$100-$199 25 · 5%
$200-$499 18 · 4%
$500+ 5 · 1%
Store currencies
USD 271 EUR 66 GBP 31 AUD 17 CAD 13 PLN 12 INR 9 ZAR 9

Among stores with pricing data, the most common price range is Under $25. The average is higher at $192 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (55%), Instagram (54%), YouTube (16%).

Facebook
55%
Instagram
54%
YouTube
16%
Twitter / X
14%
TikTok
11%
LinkedIn
6%
Pinterest
4%

Social media adoption is strong at 66%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (23%), Facebook Pixel (16%), Google Tag Manager (15%).

Google Analytics
23%
Facebook Pixel
16%
Google Tag Manager
15%
Google Ads
6%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

6 products $35 avg
Apparel & Accessories hats headwear
8 products $12 avg
Apparel & Accessories hats headwear
99 products $2 avg
Apparel & Accessories hijabs scarves
6 products $25 avg
Apparel & Accessories apparel headwear
133 products $36 avg
Apparel & Accessories ruckers basketball summer 2023
164 products $20 avg
Apparel & Accessories hijab turban
15 products $23 avg
Apparel & Accessories hats caps
9 products $405 avg
Apparel & Accessories fashion accessories hats boutique
21 products $37 avg
Apparel & Accessories clothing headwear
44 products $111 avg
Apparel & Accessories hats fashion accessories
Home - Hostie Hats United Kingdom
646 products $337 avg
Apparel & Accessories hats fashion accessories
814 products $31 avg
Apparel & Accessories casquette headwear

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FAQ

How many WooCommerce Headwear stores are there?

We currently track 514 active WooCommerce stores in the Headwear segment.

Are WooCommerce Headwear stores growing?

Yes. In the last 30 days, 25 new stores were indexed in the Headwear segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Headwear stores?

Among stores with pricing data, the average listed price is about $192, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.