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Topic
Updated May 4, 2026
WooCommerce

60 WooCommerce Higher education Stores: Stats & Market Data (2026)

60 active WooCommerce stores fall into the Higher education segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $500+ range. The leading categories are Education & Courses, Books & Literature, Software. 65% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

65%
Social media
2%
Meta ads
72%
Contact info
Total Stores
60
Active WooCommerce stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
152
Among 60 stores with catalog data
Avg. Price
$580
Among 50 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

17 new stores were added in the past 30 days — 28% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 41%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 20 · 33%
10-49 19 · 32%
50-199 12 · 20%
200-999 7 · 12%
1k-4.9k 2 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
95% coverage
Books & Literature
3% coverage
Software
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 152 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,302. The strongest country concentrations are Brazil, India, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8 · 16%
$25-$49 7 · 14%
$50-$99 7 · 14%
$100-$199 5 · 10%
$200-$499 9 · 18%
$500+ 14 · 28%
Store currencies
USD 28 EUR 8 BRL 6 GBP 3 MXN 3 BDT 2 ZAR 2 AED 1

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $580. That's above the WooCommerce average of $422.

Social media platforms

Facebook (53%), Instagram (48%), YouTube (38%).

Facebook
53%
Instagram
48%
YouTube
38%
Twitter / X
28%
LinkedIn
23%
TikTok
8%
Pinterest
2%

Social media adoption is strong at 65%, and 2% of stores run Meta ad campaigns. That's 16 percentage points above the WooCommerce average of 49%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (35%), Facebook Pixel (18%).

Google Analytics
43%
Google Tag Manager
35%
Facebook Pixel
18%
Google Ads
15%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

34 products $528 avg
Education & Courses online university digital studies
359 products $387 avg
Education & Courses university courses master's degrees
17 products $57 avg 3 ads
Education & Courses creative arts workshops
25 products $27 avg
Education & Courses university courses online degrees
7 products $123 avg
Education & Courses polytechnic school higher education
9 products $5 avg
Education & Courses online courses business studies
58 products $25 avg
Education & Courses higher education professional courses
130 products $719 avg
Education & Courses higher education training programs
386 products $3 avg
Education & Courses higher education college in gurgaon
14 products $262 avg
Education & Courses higher education university courses

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FAQ

How many WooCommerce Higher education stores are there?

We currently track 60 active WooCommerce stores in the Higher education segment.

Are WooCommerce Higher education stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Higher education segment, showing a 28% monthly growth rate.

What is the average product price in WooCommerce Higher education stores?

Among stores with pricing data, the average listed price is about $580, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.