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Topic
Updated May 25, 2026
WooCommerce

72 WooCommerce Higher education Stores: Stats & Market Data (2026)

72 active WooCommerce stores fall into the Higher education segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $500+ range. The leading categories are Education & Courses, Books & Literature, Software. 58% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

58%
Social media
1%
Meta ads
65%
Contact info
Total Stores
72
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
222
Among 72 stores with catalog data
Avg. Price
$978
Among 62 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

16 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 20 · 28%
10-49 24 · 33%
50-199 15 · 21%
200-999 10 · 14%
1k-4.9k 3 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
96% coverage
Books & Literature
3% coverage
Software
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 222 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,501. The strongest country concentrations are Brazil, France, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10 · 16%
$25-$49 8 · 13%
$50-$99 9 · 15%
$100-$199 8 · 13%
$200-$499 10 · 16%
$500+ 17 · 27%
Store currencies
USD 32 BRL 9 EUR 9 GBP 3 MXN 3 ZAR 3 BDT 2 AED 1

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $978. That's above the WooCommerce average of $423.

Social media platforms

Facebook (47%), Instagram (43%), YouTube (32%).

Facebook
47%
Instagram
43%
YouTube
32%
Twitter / X
25%
LinkedIn
19%
TikTok
7%
Pinterest
1%

Social media adoption is strong at 58%, and 1% of stores run Meta ad campaigns. That's 15 percentage points above the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (31%), Facebook Pixel (17%).

Google Analytics
38%
Google Tag Manager
31%
Facebook Pixel
17%
Google Ads
12%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

179 products $576 avg
Education & Courses training center higher education
9 products $367 avg
Education & Courses higher education sri lanka
130 products $719 avg
Education & Courses higher education training programs
66 products $1705 avg
Education & Courses professional training certification
10 products $322 avg
Education & Courses university higher education
78 products $100 avg
Education & Courses higher education university
14 products $262 avg
Education & Courses higher education university courses
31 products $5792 avg
Education & Courses higher education courses
9 products $5 avg
Education & Courses online courses business studies
6 products $12 avg
Books & Literature Education & Courses research books higher education
12 products $122 avg
Education & Courses career coaching higher education

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FAQ

How many WooCommerce Higher education stores are there?

We currently track 72 active WooCommerce stores in the Higher education segment.

Are WooCommerce Higher education stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Higher education segment, showing a 22% monthly growth rate.

What is the average product price in WooCommerce Higher education stores?

Among stores with pricing data, the average listed price is about $978, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.