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Topic
Updated May 25, 2026
WooCommerce

163 WooCommerce Learning programs Stores: Stats & Market Data (2026)

163 active WooCommerce stores fall into the Learning programs segment, with 28 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Education & Courses, Books & Literature, Business & Industrial. 52% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

52%
Social media
2%
Meta ads
61%
Contact info
Total Stores
163
Active WooCommerce stores
New (30d)
28
Newly added in the last 30 days
Avg. Products
67
Among 163 stores with catalog data
Avg. Price
$225
Among 148 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

28 14 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

28 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 66 · 40%
10-49 65 · 40%
50-199 25 · 15%
200-999 6 · 4%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
96% coverage
Books & Literature
1% coverage
Business & Industrial
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 67 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,501. The strongest country concentrations are India, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 29 · 20%
$25-$49 25 · 17%
$50-$99 36 · 24%
$100-$199 17 · 11%
$200-$499 21 · 14%
$500+ 20 · 14%
Store currencies
USD 53 EUR 23 INR 12 GBP 11 AUD 7 CAD 6 MXN 6 MYR 4

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $225. That's below the WooCommerce average of $423.

Social media platforms

Facebook (45%), Instagram (36%), YouTube (22%).

Facebook
45%
Instagram
36%
YouTube
22%
LinkedIn
16%
Twitter / X
12%
TikTok
9%
Pinterest
2%

Social media adoption is strong at 52%, and 2% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (23%), Facebook Pixel (18%).

Google Analytics
36%
Google Tag Manager
23%
Facebook Pixel
18%
Google Ads
10%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

56 products $141 avg 10 ads
Education & Courses educational content training
118 products $51 avg
Education & Courses ielts prep educational courses
8 products $927 avg
Education & Courses personal development training courses
46 products $74 avg
Education & Courses educational programs training courses
14 products $615 avg
Education & Courses test preparation exam prep
25 products $20 avg
Education & Courses membership benefits event tickets
16 products $12 avg 10 ads
Education & Courses courses for adults and children learning programs
7 products $48 avg
Education & Courses educational courses training workshops
11 products $44 avg
Education & Courses research education scientific methodology
15 products $351 avg
Education & Courses learning programs educational content
58 products $19 avg
Education & Courses school training educational resources

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FAQ

How many WooCommerce Learning programs stores are there?

We currently track 163 active WooCommerce stores in the Learning programs segment.

Are WooCommerce Learning programs stores growing?

Yes. In the last 30 days, 28 new stores were indexed in the Learning programs segment, showing a 17% monthly growth rate.

What is the average product price in WooCommerce Learning programs stores?

Among stores with pricing data, the average listed price is about $225, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.