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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

2,538 WooCommerce Educational content Stores: Stats & Market Data (2026)

2,538 active WooCommerce stores fall into the Educational content segment, with 440 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Software. 56% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

56%
Social media
1%
Meta ads
59%
Contact info
Total Stores
2,538
Active WooCommerce stores
New (30d)
440
Newly added in the last 30 days
Avg. Products
325
Among 2,536 stores with catalog data
Avg. Price
$322
Among 2,375 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

329 164 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

440 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,143 · 45%
10-49 931 · 37%
50-199 282 · 11%
200-999 111 · 4%
1k-4.9k 45 · 2%
5k+ 24 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
97% coverage
Books & Literature
3% coverage
Software
1% coverage
Arts & Entertainment
1% coverage
Business & Industrial 9 Health 8 Apparel & Accessories 6 Food & Beverages 6 Home & Garden 6 Beauty & Cosmetics 5 Electronics 4

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 325 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,379. The strongest country concentrations are India, Poland, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 963 · 41%
$25-$49 404 · 17%
$50-$99 318 · 13%
$100-$199 271 · 11%
$200-$499 222 · 9%
$500+ 197 · 8%
Store currencies
USD 999 EUR 400 INR 136 GBP 113 BRL 99 PLN 96 CAD 53 BDT 43

Among stores with pricing data, the most common price range is Under $25. The average is higher at $322 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (45%), Instagram (41%), YouTube (23%).

Facebook
45%
Instagram
41%
YouTube
23%
Twitter / X
15%
LinkedIn
15%
TikTok
7%
Pinterest
3%

Social media adoption is strong at 56%, and 1% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (16%), Facebook Pixel (15%).

Google Analytics
28%
Google Tag Manager
16%
Facebook Pixel
15%
Google Ads
5%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $460 avg 1 ads
Education & Courses students online courses educational content
334 products $16 avg 2 ads
Education & Courses study guides exam preparation
459 products $17 avg 1 ads
Education & Courses educational content learning materials
56 products $141 avg 10 ads
Education & Courses educational content training
155 products $7 avg 48 ads
Education & Courses ai courses coaching
6 products $137 avg 6 ads
Education & Courses educational content teaching resources
37 products $7 avg
Education & Courses training materials educational content
10 products $2807 avg
Education & Courses coaching mentoring
34 products $9 avg
Education & Courses educational-content school-activities
46 products $80 avg
Education & Courses training courses educational content
5 products $68 avg
Education & Courses online seminars webinars
254 products $33 avg
Education & Courses online-courses educational-content

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FAQ

How many WooCommerce Educational content stores are there?

We currently track 2,538 active WooCommerce stores in the Educational content segment.

Are WooCommerce Educational content stores growing?

Yes. In the last 30 days, 440 new stores were indexed in the Educational content segment, showing a 17% monthly growth rate.

What is the average product price in WooCommerce Educational content stores?

Among stores with pricing data, the average listed price is about $322, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.