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Topic
Updated Apr 27, 2026
WooCommerce

3,834 WooCommerce Courses Stores: Stats & Market Data (2026)

3,834 active WooCommerce stores fall into the Courses segment, with 565 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Books & Literature. 65% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

65%
Social media
3%
Meta ads
62%
Contact info
Total Stores
3,834
Active WooCommerce stores
New (30d)
565
Newly added in the last 30 days
Avg. Products
275
Among 3,827 stores with catalog data
Avg. Price
$257
Among 3,641 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

551 275 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

565 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,330 · 35%
10-49 1,610 · 42%
50-199 600 · 16%
200-999 174 · 5%
1k-4.9k 81 · 2%
5k+ 32 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
93% coverage
Arts & Entertainment
3% coverage
Books & Literature
3% coverage
Software
3% coverage
Health
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
1% coverage
Business & Industrial
1% coverage
Electronics 13 Home & Garden 12

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 275 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,088. The strongest country concentrations are India, Brazil, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,165 · 32%
$25-$49 553 · 15%
$50-$99 553 · 15%
$100-$199 534 · 15%
$200-$499 479 · 13%
$500+ 357 · 10%
Store currencies
USD 1,339 EUR 658 INR 286 GBP 217 BRL 155 BDT 96 MXN 72 PLN 71

Among stores with pricing data, the most common price range is Under $25. The average is higher at $257 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (55%), Instagram (47%), YouTube (29%).

Facebook
55%
Instagram
47%
YouTube
29%
LinkedIn
17%
Twitter / X
17%
TikTok
8%
Pinterest
2%

Social media adoption is strong at 65%, and 3% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (19%), Facebook Pixel (16%).

Google Analytics
28%
Google Tag Manager
19%
Facebook Pixel
16%
Google Ads
6%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

887 products $1 avg 4 ads
Education & Courses digital products video editing
20 products $102 avg 2 ads
Education & Courses Apparel & Accessories Celebrations & Gifts fitness courses
22 products $650 avg 3 ads
Education & Courses professional training education
19 products $3346 avg 22 ads
Education & Courses dental education training
49 products $423 avg 6 ads
Education & Courses education courses
14 products $2 avg 1 ads
Education & Courses digital products courses
9 products $41 avg 1 ads
Education & Courses training law enforcement
39 products $287 avg 54 ads
Education & Courses membership training
15 products $87 avg 1 ads
Education & Courses books courses
6 products $395 avg 4 ads
Education & Courses gis qgis
23 products $16 avg 54 ads
Adult ebooks courses
62 products $22 avg 1 ads
Education & Courses ipc paris education

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FAQ

How many WooCommerce Courses stores are there?

We currently track 3,834 active WooCommerce stores in the Courses segment.

Are WooCommerce Courses stores growing?

Yes. In the last 30 days, 565 new stores were indexed in the Courses segment, showing a 15% monthly growth rate.

What is the average product price in WooCommerce Courses stores?

Among stores with pricing data, the average listed price is about $257, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.