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Topic
Updated Apr 27, 2026
WooCommerce

136 WooCommerce K-beauty Stores: Stats & Market Data (2026)

136 active WooCommerce stores fall into the K-beauty segment, with 18 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Apparel & Accessories. 76% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

76%
Social media
9%
Meta ads
68%
Contact info
Total Stores
136
Active WooCommerce stores
New (30d)
18
Newly added in the last 30 days
Avg. Products
491
Among 136 stores with catalog data
Avg. Price
$26
Among 132 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

18 9 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

18 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 6%
10-49 21 · 15%
50-199 37 · 27%
200-999 57 · 42%
1k-4.9k 11 · 8%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Health
2% coverage
Apparel & Accessories
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 491 products per store. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Greece, Bangladesh, Peru.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 80 · 61%
$25-$49 44 · 33%
$50-$99 7 · 5%
$100-$199 1 · 1%
Store currencies
EUR 43 USD 18 BDT 10 MAD 4 PEN 4 PKR 4 RON 4 ARS 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $26 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Instagram (71%), Facebook (62%), TikTok (40%).

Instagram
71%
Facebook
62%
TikTok
40%
YouTube
13%
Twitter / X
4%
Pinterest
3%
LinkedIn
2%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 9% run Meta ads. That's 19 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Tag Manager (38%), Facebook Pixel (29%), Google Analytics (26%).

Google Tag Manager
38%
Facebook Pixel
29%
Google Analytics
26%
Google Ads
19%
TikTok Pixel
10%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

887 products $4 avg 9 ads
Beauty & Cosmetics beauty skincare
577 products $25 avg 30 ads
Beauty & Cosmetics k-beauty skincare
35 products $18 avg
Beauty & Cosmetics beauty skincare
85 products $19 avg
Beauty & Cosmetics k-beauty facial-care
1,903 products $23 avg
Beauty & Cosmetics k-beauty skincare products
161 products $30 avg
Beauty & Cosmetics k-beauty skincare
156 products $29 avg
Beauty & Cosmetics k-beauty skincare products
28 products $97 avg
Beauty & Cosmetics k-beauty skincare products
32 products $14 avg
Beauty & Cosmetics korean skincare beauty products
540 products $18 avg
Beauty & Cosmetics k-beauty skincare-store
883 products $26 avg
Beauty & Cosmetics k-beauty skincare products
230 products $26 avg
Apparel & Accessories k-pop merchandise k-beauty

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FAQ

How many WooCommerce K-beauty stores are there?

We currently track 136 active WooCommerce stores in the K-beauty segment.

Are WooCommerce K-beauty stores growing?

Yes. In the last 30 days, 18 new stores were indexed in the K-beauty segment, showing a 13% monthly growth rate.

What is the average product price in WooCommerce K-beauty stores?

Among stores with pricing data, the average listed price is about $26, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.