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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

525 WooCommerce Software store Stores: Stats & Market Data (2026)

525 active WooCommerce stores fall into the Software store segment, with 43 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 47% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

47%
Social media
2%
Meta ads
63%
Contact info
Total Stores
525
Active WooCommerce stores
New (30d)
43
Newly added in the last 30 days
Avg. Products
139
Among 521 stores with catalog data
Avg. Price
$264
Among 496 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

41 20 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

43 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 222 · 43%
10-49 162 · 31%
50-199 97 · 19%
200-999 26 · 5%
1k-4.9k 10 · 2%
5k+ 4 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
98% coverage
Electronics
4% coverage
Education & Courses
2% coverage
Business & Industrial
1% coverage
Arts & Entertainment 2 Books & Literature 2 Apparel & Accessories 1 Beauty & Cosmetics 1 Food & Beverages 1 Office Supplies 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 139 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 200 · 40%
$25-$49 86 · 17%
$50-$99 81 · 16%
$100-$199 45 · 9%
$200-$499 40 · 8%
$500+ 44 · 9%
Store currencies
USD 223 INR 58 EUR 51 BDT 33 GBP 23 VND 14 IDR 10 TRY 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $264 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (41%), Instagram (20%), YouTube (12%).

Facebook
41%
Instagram
20%
YouTube
12%
LinkedIn
11%
Twitter / X
10%
Pinterest
2%
TikTok
2%

About 47% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 21 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (18%), Facebook Pixel (14%).

Google Analytics
21%
Google Tag Manager
18%
Facebook Pixel
14%
Google Ads
12%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

52 products $70 avg 2 ads
Software digital products software store
4,060 products $2 avg
Software digital products software store
29 products $87 avg
Software software store digital software
48 products $43 avg
Software Food & Beverages software store food and drinks
18 products $399 avg
Software software store it services
10 products $8 avg
Software software subscriptions digital keys
270 products $20 avg
Software software licenses original keys
205 products $628 avg
Software software license digital products
11 products $57 avg
Software digital solutions business management

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FAQ

How many WooCommerce Software store stores are there?

We currently track 525 active WooCommerce stores in the Software store segment.

Are WooCommerce Software store stores growing?

Yes. In the last 30 days, 43 new stores were indexed in the Software store segment, showing a 8% monthly growth rate.

What is the average product price in WooCommerce Software store stores?

Among stores with pricing data, the average listed price is about $264, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.