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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

3,378 WooCommerce Tools Stores: Stats & Market Data (2026)

3,378 active WooCommerce stores fall into the Tools segment, with 237 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Hardware, Home & Garden, Business & Industrial. 57% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

57%
Social media
3%
Meta ads
71%
Contact info
Total Stores
3,378
Active WooCommerce stores
New (30d)
237
Newly added in the last 30 days
Avg. Products
4,447
Among 3,361 stores with catalog data
Avg. Price
$405
Among 2,938 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

234 117 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

237 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 418 · 12%
10-49 917 · 27%
50-199 535 · 16%
200-999 660 · 20%
1k-4.9k 423 · 13%
5k+ 408 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
88% coverage
Home & Garden
12% coverage
Business & Industrial
4% coverage
Electronics
4% coverage
Arts & Entertainment
2% coverage
Apparel & Accessories
2% coverage
Software
2% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Office Supplies
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,447 because some stores carry much larger inventories. That's larger than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, India, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,020 · 35%
$25-$49 632 · 22%
$50-$99 499 · 17%
$100-$199 354 · 12%
$200-$499 254 · 9%
$500+ 179 · 6%
Store currencies
USD 1,368 EUR 646 GBP 231 INR 93 MXN 58 AUD 57 CAD 48 COP 47

Among stores with pricing data, the most common price range is Under $25. The average is higher at $405 because some stores price much higher, pulling it up.

Social media platforms

Facebook (50%), Instagram (37%), YouTube (18%).

Facebook
50%
Instagram
37%
YouTube
18%
LinkedIn
11%
Twitter / X
10%
TikTok
7%
Pinterest
2%

Social media adoption is strong at 57%, and 3% of stores run Meta ad campaigns. That's 11 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
25%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
11%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

14 products $357 avg 12 ads
Business & Industrial msp marketing campaigns
227 products $245 avg 2 ads
Hardware Electronics welding helmets
218 products $75 avg 7 ads
Hardware auto tools
485 products $84 avg 1 ads
Hardware auto-parts tools
54 products $1604 avg 2 ads
Hardware auto parts tools
16 products $15 avg 80 ads
Business & Industrial logistics cargo
2,394 products $9 avg 4 ads
Hardware tools hardware supplies
2,702 products $28 avg 6 ads
Hardware Home & Garden tools diy
68 products $28 avg 2 ads
Sporting Goods motorcycle cycling
16 products $74 avg 4,723 ads
Hardware Home & Garden diy tools home improvement
4,965 products $52 avg 2 ads
Hardware home improvement tools
471 products $96 avg 1 ads
Hardware Home & Garden home improvement tools

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FAQ

How many WooCommerce Tools stores are there?

We currently track 3,378 active WooCommerce stores in the Tools segment.

Are WooCommerce Tools stores growing?

Yes. In the last 30 days, 237 new stores were indexed in the Tools segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Tools stores?

Among stores with pricing data, the average listed price is about $405, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.