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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

535 WooCommerce Equipment Stores: Stats & Market Data (2026)

535 active WooCommerce stores fall into the Equipment segment, with 39 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Hardware, Business & Industrial, Home & Garden. 51% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

51%
Social media
2%
Meta ads
73%
Contact info
Total Stores
535
Active WooCommerce stores
New (30d)
39
Newly added in the last 30 days
Avg. Products
2,415
Among 533 stores with catalog data
Avg. Price
$1,269
Among 443 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

105 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

39 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 93 · 17%
10-49 163 · 31%
50-199 105 · 20%
200-999 95 · 18%
1k-4.9k 39 · 7%
5k+ 38 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
50% coverage
Business & Industrial
10% coverage
Home & Garden
6% coverage
Sporting Goods
4% coverage
Electronics
4% coverage
Health
4% coverage
Arts & Entertainment
3% coverage
Apparel & Accessories
3% coverage
Vehicles & Parts
2% coverage
Food & Beverages
2% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,415 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,565. The strongest country concentrations are United Kingdom, Australia, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 100 · 23%
$25-$49 64 · 14%
$50-$99 93 · 21%
$100-$199 70 · 16%
$200-$499 52 · 12%
$500+ 64 · 14%
Store currencies
USD 241 EUR 81 GBP 31 AUD 18 CAD 18 BRL 12 RUB 12 MXN 9

Among stores with pricing data, the most common price range is Under $25. The average is higher at $1,269 because some stores price much higher, pulling it up. That's above the WooCommerce average of $423.

Social media platforms

Facebook (42%), Instagram (32%), YouTube (16%).

Facebook
42%
Instagram
32%
YouTube
16%
LinkedIn
12%
Twitter / X
12%
TikTok
4%
Pinterest
1%

Social media adoption is strong at 51%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (17%), Google Ads (10%).

Google Analytics
26%
Google Tag Manager
17%
Google Ads
10%
Facebook Pixel
7%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

221 products $297 avg 3 ads
Hardware Electronics welding helmets
118 products $12 avg
Sporting Goods fishing outdoor
8 products $61 avg
Business & Industrial industrial products samples
24 products $105 avg
Electronics sound digital
1,936 products $660 avg
Home & Garden lawn-mower garden
12 products $7895 avg
Home & Garden spa pools
15 products $1921 avg
Hardware tools paint
668 products $2543 avg
Hardware skid steer attachments equipment

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FAQ

How many WooCommerce Equipment stores are there?

We currently track 535 active WooCommerce stores in the Equipment segment.

Are WooCommerce Equipment stores growing?

Yes. In the last 30 days, 39 new stores were indexed in the Equipment segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Equipment stores?

Among stores with pricing data, the average listed price is about $1,269, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.