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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

3,412 WooCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

3,412 active WooCommerce stores fall into the Outdoor Recreation segment, with 983 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Home & Garden, Apparel & Accessories. 50% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

50%
Social media
3%
Meta ads
52%
Contact info
Total Stores
3,412
Active WooCommerce stores
New (30d)
983
Newly added in the last 30 days
Avg. Products
2,597
Among 3,404 stores with catalog data
Avg. Price
$381
Among 3,133 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

963 481 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

983 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 491 · 14%
10-49 909 · 27%
50-199 654 · 19%
200-999 692 · 20%
1k-4.9k 341 · 10%
5k+ 317 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Home & Garden
9% coverage
Apparel & Accessories
6% coverage
Travel
6% coverage
Electronics
5% coverage
Vehicles & Parts
3% coverage
Toys & Games
3% coverage
Hardware
3% coverage
Health
1% coverage
Education & Courses
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,597 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,071. The strongest country concentrations are United Kingdom, Germany, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 688 · 22%
$25-$49 689 · 22%
$50-$99 614 · 20%
$100-$199 449 · 14%
$200-$499 297 · 9%
$500+ 396 · 13%
Store currencies
USD 1,306 EUR 937 GBP 189 INR 63 AUD 62 CAD 62 ZAR 44 PLN 42

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $381 because some stores price much higher, pulling it up. That's below the WooCommerce average of $418.

Social media platforms

Facebook (44%), Instagram (37%), YouTube (14%).

Facebook
44%
Instagram
37%
YouTube
14%
Twitter / X
8%
TikTok
5%
LinkedIn
4%
Pinterest
1%

Social media adoption is strong at 50%, and 3% of stores run Meta ad campaigns. That's 8 percentage points below the WooCommerce average of 58%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
24%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

42 products $92 avg 55 ads
Sporting Goods motorcycle rewards club motorcycle loyalty program
52 products $903 avg 2 ads
Travel Sporting Goods biking travel accessories
178 products $29 avg 1 ads
Sporting Goods hiking gear trekking accessories
1,184 products $70 avg 1 ads
Sporting Goods Hardware knives headlamps
68 products $202 avg 1 ads
Sporting Goods Travel hiking gear camping equipment
822 products $9930 avg 2 ads
Sporting Goods Home & Garden zero turn mower lawn tractor
53 products $28 avg 1 ads
Sporting Goods turkey hunting calls turkey box calls
2,588 products $81 avg 2 ads
Hardware Sporting Goods tactical outdoor
33 products $46 avg 3 ads
Sporting Goods Celebrations & Gifts cycling events race registration
67 products $106 avg 2 ads
Apparel & Accessories Sporting Goods foul weather gear fishing waders
21 products $40 avg 1 ads
Sporting Goods handmade fishing lures wooden fishing lures

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FAQ

How many WooCommerce Outdoor Recreation stores are there?

We currently track 3,412 active WooCommerce stores in the Outdoor Recreation segment.

Are WooCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 983 new stores were indexed in the Outdoor Recreation segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $381, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.