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WooCommerce subcategory analytics
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Updated July 13, 2026
WooCommerce

13.5K WooCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

13,543 active WooCommerce stores fall into the Outdoor Recreation segment, with 3,152 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Sporting Goods, Home & Garden, Apparel & Accessories. 27% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

27%
Social media
1%
Meta ads
33%
Contact info
Total Stores
13,543
Active WooCommerce stores
New (30d)
3,152
Newly added in the last 30 days
Avg. Products
6,373
Among 13,464 stores with catalog data
Avg. Price
$284
Among 12,528 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,331 2,165 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

3,152 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 423 · 3%
10-49 2,535 · 19%
50-199 2,512 · 19%
200-999 3,257 · 24%
1k-4.9k 1,952 · 14%
5k+ 2,785 · 21%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Home & Garden
7% coverage
Apparel & Accessories
5% coverage
Travel
3% coverage
Electronics
3% coverage
Vehicles & Parts
3% coverage
Hardware
2% coverage
Toys & Games
2% coverage
Furniture
1% coverage
Health
1% coverage
Celebrations & Gifts 67

Among stores with catalog data, the 200-999 product range is most common. The average is 6,373 products per store. That's larger than the WooCommerce average of 1,603. The strongest country concentrations are Germany, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,591 · 29%
$25-$49 2,790 · 22%
$50-$99 2,890 · 23%
$100-$199 1,333 · 11%
$200-$499 761 · 6%
$500+ 1,163 · 9%
Store currencies
USD 4,737 EUR 4,637 GBP 865 AUD 226 CAD 224 PLN 175 INR 148 BRL 139

Among stores with pricing data, the most common price range is Under $25. The average is higher at $284 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (23%), Instagram (18%), YouTube (6%).

Facebook
23%
Instagram
18%
YouTube
6%
Twitter / X
4%
TikTok
3%
LinkedIn
2%
Pinterest
1%

Social media presence is relatively low at 27%, with 1% running Meta ads. That's 12 percentage points below the WooCommerce average of 39%.

Marketing & analytics tools

Google Analytics (14%), Google Tag Manager (9%), Google Ads (5%).

Google Analytics
14%
Google Tag Manager
9%
Google Ads
5%
Facebook Pixel
4%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $159 avg 1 ads
Sporting Goods Travel
48 products $91 avg 171 ads
Sporting Goods
30 products $468 avg 1 ads
Sporting Goods Furniture Home & Garden
2,269 products $551 avg 1 ads
Electronics Sporting Goods
33 products $205 avg 13 ads
Sporting Goods
12 products $5 avg 74 ads
Animals & Pet Supplies Vehicles & Parts Sporting Goods
23 products $95 avg 1 ads
Celebrations & Gifts Sporting Goods
34 products $187 avg 2 ads
Sporting Goods Home & Garden Outdoor Gear
2,507 products $3354 avg 1 ads
Sporting Goods Cycling
91 products $50 avg 2 ads
Apparel & Accessories Sporting Goods Sportswear Outdoor Gear

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FAQ

How many WooCommerce Outdoor Recreation stores are there?

We currently track 13,543 active WooCommerce stores in the Outdoor Recreation segment.

Are WooCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 3,152 new stores were indexed in the Outdoor Recreation segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $284, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.