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WooCommerce subcategory analytics
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Updated May 18, 2026
WooCommerce

5,753 WooCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

5,753 active WooCommerce stores fall into the Outdoor Recreation segment, with 3,280 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Sporting Goods, Home & Garden, Apparel & Accessories. 37% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

37%
Social media
2%
Meta ads
42%
Contact info
Total Stores
5,753
Active WooCommerce stores
New (30d)
3,280
Newly added in the last 30 days
Avg. Products
4,253
Among 5,743 stores with catalog data
Avg. Price
$302
Among 5,370 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,182 1,091 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

3,280 new stores were added in the past 30 days — 57% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 481 · 8%
10-49 1,286 · 22%
50-199 1,017 · 18%
200-999 1,229 · 21%
1k-4.9k 720 · 13%
5k+ 1,010 · 18%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Home & Garden
11% coverage
Apparel & Accessories
7% coverage
Travel
6% coverage
Vehicles & Parts
5% coverage
Electronics
5% coverage
Hardware
4% coverage
Toys & Games
3% coverage
Health
1% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,253 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,372. The strongest country concentrations are Germany, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,500 · 28%
$25-$49 1,133 · 21%
$50-$99 1,106 · 21%
$100-$199 676 · 13%
$200-$499 416 · 8%
$500+ 539 · 10%
Store currencies
USD 2,113 EUR 1,842 GBP 346 AUD 117 CAD 95 INR 77 PLN 60 SEK 60

Among stores with pricing data, the most common price range is Under $25. The average is higher at $302 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (32%), Instagram (26%), YouTube (10%).

Facebook
32%
Instagram
26%
YouTube
10%
Twitter / X
6%
TikTok
4%
LinkedIn
3%
Pinterest
1%

About 37% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (13%), Facebook Pixel (9%).

Google Analytics
19%
Google Tag Manager
13%
Facebook Pixel
9%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,673 products $130 avg 2 ads
Sporting Goods sports equipment marine gear
230 products $50 avg 1 ads
Sporting Goods trail running outdoor adventure
692 products $100 avg 1 ads
Sporting Goods cricket equipment cricket gear
16 products $41 avg 10 ads
Sporting Goods Home & Garden Apparel & Accessories pop up camping tent outdoor recreation gear
883 products $44 avg 3 ads
Sporting Goods Home & Garden camping gear outdoor equipment
2,529 products $76 avg 1 ads
Sporting Goods surf equipment wetsuits
8 products $58 avg 9 ads
Sporting Goods hunting challenges turkey hunting
100 products $303 avg 2 ads
Electronics Sporting Goods solar lighting electric vehicles
2,055 products $100 avg 3 ads
Sporting Goods outdoor gear mountaineering equipment
18 products $66 avg 4 ads
Home & Garden Electronics Sporting Goods furniture store electronics shop
522 products $1294 avg 7 ads
Hardware Sporting Goods outdoor-equipment power-equipment

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FAQ

How many WooCommerce Outdoor Recreation stores are there?

We currently track 5,753 active WooCommerce stores in the Outdoor Recreation segment.

Are WooCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 3,280 new stores were indexed in the Outdoor Recreation segment, showing a 57% monthly growth rate.

What is the average product price in WooCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $302, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.