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Topic
Updated May 18, 2026
WooCommerce

4,670 WooCommerce Sports equipment Stores: Stats & Market Data (2026)

4,670 active WooCommerce stores fall into the Sports equipment segment, with 2,015 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Sporting Goods, Apparel & Accessories, Toys & Games. 44% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

44%
Social media
1%
Meta ads
52%
Contact info
Total Stores
4,670
Active WooCommerce stores
New (30d)
2,015
Newly added in the last 30 days
Avg. Products
3,438
Among 4,642 stores with catalog data
Avg. Price
$204
Among 4,240 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,239 619 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

2,015 new stores were added in the past 30 days — 43% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 641 · 14%
10-49 1,169 · 25%
50-199 940 · 20%
200-999 901 · 19%
1k-4.9k 427 · 9%
5k+ 564 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
54% coverage
Apparel & Accessories
9% coverage
Toys & Games
6% coverage
Home & Garden
5% coverage
Electronics
4% coverage
Health
2% coverage
Hardware
1% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,438 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,379. The strongest country concentrations are United Kingdom, Germany, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,215 · 29%
$25-$49 977 · 23%
$50-$99 880 · 21%
$100-$199 586 · 14%
$200-$499 335 · 8%
$500+ 247 · 6%
Store currencies
USD 1,857 EUR 1,049 GBP 298 INR 122 AUD 101 CAD 89 PKR 86 VND 77

Among stores with pricing data, the most common price range is Under $25. The average is higher at $204 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (37%), Instagram (34%), YouTube (12%).

Facebook
37%
Instagram
34%
YouTube
12%
Twitter / X
10%
TikTok
5%
LinkedIn
5%
Pinterest
1%

About 44% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (14%), Facebook Pixel (11%).

Google Analytics
20%
Google Tag Manager
14%
Facebook Pixel
11%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

288 products $138 avg 3 ads
Sporting Goods sports equipment fitness
738 products $52 avg 1 ads
89 products $846 avg 4 ads
280 products $9754 avg 3 ads
Toys & Games outdoor-toys playsets
180 products $13 avg
Sporting Goods golf balls sports equipment
46 products $39 avg
Toys & Games Sporting Goods kids toys outdoor games
Vợt Joola Viet Nam
120 products $108 avg
Sporting Goods pickleball paddles joola paddles
5 products $28 avg
Health workout gear fitness supplements

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FAQ

How many WooCommerce Sports equipment stores are there?

We currently track 4,670 active WooCommerce stores in the Sports equipment segment.

Are WooCommerce Sports equipment stores growing?

Yes. In the last 30 days, 2,015 new stores were indexed in the Sports equipment segment, showing a 43% monthly growth rate.

What is the average product price in WooCommerce Sports equipment stores?

Among stores with pricing data, the average listed price is about $204, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.