Use Cases Features Pricing API Log in
WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

289 WooCommerce Tours Stores: Stats & Market Data (2026)

289 active WooCommerce stores fall into the Tours segment, with 74 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Travel, Arts & Entertainment, Education & Courses. 66% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

66%
Social media
2%
Meta ads
76%
Contact info
Total Stores
289
Active WooCommerce stores
New (30d)
74
Newly added in the last 30 days
Avg. Products
57
Among 289 stores with catalog data
Avg. Price
$392
Among 257 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

47 23 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

74 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 47%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 67 · 23%
10-49 138 · 48%
50-199 68 · 24%
200-999 15 · 5%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Travel
61% coverage
Arts & Entertainment
6% coverage
Education & Courses
3% coverage
Celebrations & Gifts
2% coverage
Books & Literature
1% coverage
Apparel & Accessories
0% coverage
Food & Beverages
0% coverage
Sporting Goods
0% coverage
Toys & Games
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 57 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,364. The strongest country concentrations are Mexico, Viet Nam, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 33 · 13%
$25-$49 40 · 16%
$50-$99 52 · 20%
$100-$199 44 · 17%
$200-$499 39 · 15%
$500+ 49 · 19%
Store currencies
USD 120 EUR 51 MXN 20 GBP 9 COP 8 INR 7 VND 7 AUD 5

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $392. That's below the WooCommerce average of $423.

Social media platforms

Facebook (60%), Instagram (51%), YouTube (21%).

Facebook
60%
Instagram
51%
YouTube
21%
Twitter / X
17%
TikTok
11%
LinkedIn
3%
Pinterest
3%

Social media adoption is strong at 66%, and 2% of stores run Meta ad campaigns. That's 18 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (24%), Facebook Pixel (16%).

Google Analytics
35%
Google Tag Manager
24%
Facebook Pixel
16%
Google Ads
10%
TikTok Pixel
1%
Pinterest Pixel
0%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

162 products $105 avg 2 ads
Travel tours excursions
9 products $181 avg
Travel excursions tours
9 products $73 avg
Travel tours kids
163 products $13 avg
100 products $27 avg
Travel tours cruise excursions
39 products $5 avg
Travel tours travel packages
51 products $309 avg
Travel georgia vacation
392 products $85 avg
Travel travel tours
5 products $500 avg
Celebrations & Gifts Travel gifts travel products

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many WooCommerce Tours stores are there?

We currently track 289 active WooCommerce stores in the Tours segment.

Are WooCommerce Tours stores growing?

Yes. In the last 30 days, 74 new stores were indexed in the Tours segment, showing a 26% monthly growth rate.

What is the average product price in WooCommerce Tours stores?

Among stores with pricing data, the average listed price is about $392, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.