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Topic
Updated Apr 6, 2026
Shopify

121 Shopify Baby pajamas Stores: Stats & Market Data (2026)

121 active Shopify stores fall into the Baby pajamas segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Apparel & Accessories, Books & Literature. 83% maintain social media profiles — Instagram leads — and 21% run Meta ad campaigns.

83%
Social media
21%
Meta ads
49%
Contact info
Total Stores
121
Active Shopify stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
267
Among 120 stores with catalog data
Avg. Price
$39
Among 121 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 12 · 10%
10-49 40 · 33%
50-199 38 · 32%
200-999 24 · 20%
1k-4.9k 5 · 4%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
77% coverage
Apparel & Accessories
33% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 267 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Canada, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 19%
$25-$49 85 · 70%
$50-$99 9 · 7%
$100-$199 2 · 2%
$200-$499 2 · 2%
Store currencies
USD 82 CAD 7 EUR 7 GBP 3 SGD 3 COP 2 JPY 2 MXN 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $39 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Hextom: Free Shipping Bar, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (79%), Facebook (58%), TikTok (31%).

Instagram
79%
Facebook
58%
TikTok
31%
Pinterest
14%
YouTube
10%
Twitter / X
6%
LinkedIn
2%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 21% run Meta ads. That's 17 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (46%), Google Tag Manager (15%), Facebook Pixel (5%).

Google Analytics
46%
Google Tag Manager
15%
Facebook Pixel
5%
Google Ads
3%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Prestige, Broadcast.

Dawn 30% Prestige 6% Broadcast 5% Horizon 5% Boost 4% Impulse 3% Brooklyn 2% Debut 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

65 products $12 avg 1 ads
Baby & Kids kids pajamas organic cotton sleepwear
1,776 products $38 avg 19 ads
Baby & Kids baby pajamas kids sleepwear
145 products $34 avg 5 ads
Baby & Kids baby pajamas bamboo pajamas Bundler ‑ Product Bundles App
148 products $79 avg 18 ads
Apparel & Accessories dog apparel baby pajamas Kiwi Size Chart & Recommender
324 products $36 avg 3 ads
Baby & Kids baby clothes bamboo baby clothes Fera Product Reviews App
569 products $20 avg 7 ads
Baby & Kids organic baby clothes baby pajamas
70 products $42 avg 1 ads
Celebrations & Gifts baby pajamas toddler clothing Klaviyo: Email Marketing & SMS
131 products $30 avg 3 ads
Baby & Kids baby pajamas kids pajamas
33 products $42 avg 2 ads
Baby & Kids baby pajamas children's sleepwear Loox: Product Reviews App & AI
56 products $35 avg
Baby & Kids Apparel & Accessories baby clothes organic cotton
157 products $36 avg
Baby & Kids Apparel & Accessories baby pajamas kids sleepwear
15 products $35 avg
Baby & Kids baby pajamas kids sleepwear

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FAQ

How many Shopify Baby pajamas stores are there?

We currently track 121 active Shopify stores in the Baby pajamas segment.

Are Shopify Baby pajamas stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Baby pajamas segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Baby pajamas stores?

Among stores with pricing data, the average listed price is about $39, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Baby pajamas stores?

The top apps are Loox: Product Reviews App & AI, Hextom: Free Shipping Bar, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.