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Topic
Updated Apr 6, 2026
Shopify

1,800 Shopify Casual apparel Stores: Stats & Market Data (2026)

1,800 active Shopify stores fall into the Casual apparel segment, with 99 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

65%
Social media
5%
Meta ads
36%
Contact info
Total Stores
1,800
Active Shopify stores
New (30d)
99
Newly added in the last 30 days
Avg. Products
157
Among 1,784 stores with catalog data
Avg. Price
$45
Among 1,780 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

81 40 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

99 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 386 · 22%
10-49 735 · 41%
50-199 446 · 25%
200-999 175 · 10%
1k-4.9k 36 · 2%
5k+ 6 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
1% coverage
Books & Literature 5 Baby & Kids 3 Beauty & Cosmetics 3 Food & Beverages 3 Toys & Games 3 Animals & Pet Supplies 2 Jewelry & Watches 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 157 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 301 · 17%
$25-$49 1,037 · 58%
$50-$99 345 · 19%
$100-$199 84 · 5%
$200-$499 11 · 1%
$500+ 2 · 0%
Store currencies
USD 1,211 EUR 154 GBP 85 INR 68 CAD 61 AUD 58 JPY 16 BRL 14

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $45 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI.

Social media platforms

Instagram (61%), Facebook (37%), TikTok (19%).

Instagram
61%
Facebook
37%
TikTok
19%
YouTube
12%
Twitter / X
11%
Pinterest
5%
LinkedIn
1%

Social media adoption is strong at 65%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (4%), Facebook Pixel (2%).

Google Analytics
20%
Google Tag Manager
4%
Facebook Pixel
2%
Google Ads
1%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 30% Horizon 7% Debut 7% Spotlight 5% Ride 2% Refresh 2% Brooklyn 2% Prestige 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

20 products $40 avg 6 ads
Apparel & Accessories comfortable clothing casual apparel
452 products $57 avg 12 ads
Apparel & Accessories outdoor clothing casual apparel Loox: Product Reviews App & AI
10 products $11 avg 7 ads
Apparel & Accessories oversized t-shirt fashion
40 products $36 avg 3 ads
Apparel & Accessories fashion clothing store Upsell & Cross Sell — Selleasy
31 products $95 avg 24 ads
Apparel & Accessories clothing store modern fashion
100 products $56 avg 10 ads
Apparel & Accessories country clothing outdoor wear
337 products $61 avg 4 ads
Apparel & Accessories surf clothing casual apparel Klaviyo: Email Marketing & SMS
106 products $126 avg 1 ads
Apparel & Accessories casual apparel vintage-inspired clothing Klaviyo: Email Marketing & SMS
iLoveDragon United States
149 products $222 avg 2 ads
Apparel & Accessories clothing store casual apparel
Void Form Pakistan
9 products $9 avg 2 ads
Apparel & Accessories t-shirt oversized shirt
Marrakech Clothing United States
103 products $156 avg 1 ads
Apparel & Accessories women's fashion clothing store
855 products $14 avg 18 ads
Apparel & Accessories men's clothing store casual apparel Bundler ‑ Product Bundles App Hextom: Upsell Sales Boost

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FAQ

How many Shopify Casual apparel stores are there?

We currently track 1,800 active Shopify stores in the Casual apparel segment.

Are Shopify Casual apparel stores growing?

Yes. In the last 30 days, 99 new stores were indexed in the Casual apparel segment, showing a 6% monthly growth rate.

What is the average product price in Shopify Casual apparel stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Casual apparel stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.