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Topic
Updated Apr 6, 2026
Shopify

184 Shopify Diverse products Stores: Stats & Market Data (2026)

184 active Shopify stores fall into the Diverse products segment, with 29 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Home & Garden, Beauty & Cosmetics, Electronics. 33% maintain social media profiles — Facebook leads — and 16% run Meta ad campaigns.

33%
Social media
16%
Meta ads
52%
Contact info
Total Stores
184
Active Shopify stores
New (30d)
29
Newly added in the last 30 days
Avg. Products
930
Among 181 stores with catalog data
Avg. Price
$181
Among 182 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

29 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 18 · 10%
10-49 69 · 38%
50-199 57 · 31%
200-999 19 · 10%
1k-4.9k 10 · 6%
5k+ 8 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
68% coverage
Beauty & Cosmetics
40% coverage
Electronics
26% coverage
Apparel & Accessories
22% coverage
Toys & Games
17% coverage
Health
15% coverage
Baby & Kids
12% coverage
Food & Beverages
5% coverage
Hardware
5% coverage
Sporting Goods
5% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 930 because some stores carry much larger inventories. That's larger than the Shopify average of 451. The strongest country concentrations are Colombia, United States, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 69 · 38%
$25-$49 97 · 53%
$50-$99 10 · 5%
$100-$199 4 · 2%
$500+ 2 · 1%
Store currencies
COP 43 USD 34 CLP 17 INR 15 EUR 14 AED 8 BRL 6 MXN 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $181 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Hextom: Upsell Sales Boost, Loox: Product Reviews App & AI, Printful: Print on Demand.

Social media platforms

Facebook (25%), Instagram (25%), TikTok (8%).

Facebook
25%
Instagram
25%
TikTok
8%
YouTube
7%
Twitter / X
4%
Pinterest
2%

About 33% of stores maintain social media profiles and 16% run Meta ads — moderate marketing investment overall. That's 32 percentage points below the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (14%), Facebook Pixel (8%), Google Tag Manager (8%).

Google Analytics
14%
Facebook Pixel
8%
Google Tag Manager
8%
TikTok Pixel
6%
Google Ads
4%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 22% Horizon 13% Shrine Pro 8% Kalles 4% Refresh 4% Custom Ecom With Michael 3% Debutify 3% Crave 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

203 products $25 avg 27 ads
Home & Garden Beauty & Cosmetics general store diverse products
Mi tienda Colombia
25 products $21 avg 3 ads
Home & Garden Beauty & Cosmetics Health multifunctional store diverse products
453 products $40 avg 6 ads
Home & Garden Beauty & Cosmetics Electronics multi-category general-store Hextom: Upsell Sales Boost
Guatemala Nicaragua
51 products $27 avg 20 ads
Home & Garden Beauty & Cosmetics Jewelry & Watches guatemala multi-category Loox: Product Reviews App & AI
508 products $10 avg 2 ads
Toys & Games Health Electronics multi-category online store diverse products
11 products $29 avg
Electronics Sporting Goods Home & Garden diverse products versatile store Loox: Product Reviews App & AI
110 products $30 avg
Electronics multi-product store online shopping
164 products $63 avg
Books & Literature Food & Beverages Jewelry & Watches online shopping diverse products
Multishopy Colombia
72 products $29 avg 2 ads
Baby & Kids Apparel & Accessories Home & Garden multichannel variety
Souq Al Bahar United Arab Emirates
46 products $20 avg 39 ads
Books & Literature Beauty & Cosmetics Apparel & Accessories multi-category store diverse products
2,499 products $41 avg
Toys & Games Home & Garden marketplace diverse-products
Popular Store Indonesia
27 products $20 avg
Home & Garden Apparel & Accessories online shopping diverse products Judge.me Checkout Comments Infinite Product Options

Want the full dataset?

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FAQ

How many Shopify Diverse products stores are there?

We currently track 184 active Shopify stores in the Diverse products segment.

Are Shopify Diverse products stores growing?

Yes. In the last 30 days, 29 new stores were indexed in the Diverse products segment, showing a 16% monthly growth rate.

What is the average product price in Shopify Diverse products stores?

Among stores with pricing data, the average listed price is about $181, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Diverse products stores?

The top apps are Hextom: Upsell Sales Boost, Loox: Product Reviews App & AI, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.