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Updated June 8, 2026
Shopify

2,184 Shopify Stores in Ecuador: Stats & Trends (2026)

We track 2,184 active Shopify stores in Ecuador, with 469 newly added in the last 30 days (21% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 37% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

37%
Social media
11%
Meta ads
41%
Contact info
Total Stores
2,184
Active Shopify stores
New (30d)
469
Newly added in the last 30 days
Avg. Products
136
Among 2,130 stores with catalog data
Avg. Price
$445
Among 2,094 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

552 276 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

469 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 759 · 36%
10-49 692 · 32%
50-199 405 · 19%
200-999 222 · 10%
1k-4.9k 49 · 2%
5k+ 3 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
20% coverage
Home & Garden
19% coverage
Health
15% coverage
Apparel & Accessories
15% coverage
Electronics
9% coverage
Jewelry & Watches
3% coverage
Arts & Entertainment
2% coverage
Food & Beverages
2% coverage
Toys & Games
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 136 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The most popular store categories in this market are Beauty & Cosmetics, Home & Garden, Health.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 539 · 26%
$25-$49 1,105 · 53%
$50-$99 229 · 11%
$100-$199 90 · 4%
$200-$499 64 · 3%
$500+ 67 · 3%
Store currencies
USD 2,092 EUR 16 COP 12 GBP 12 AUD 7 PEN 6 CAD 5 GTQ 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $445 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Releasit COD Form & Upsells, GemPages Landing Page Builder, Judge.me Product Reviews App.

Social media platforms

Instagram (35%), Facebook (26%), TikTok (19%).

Instagram
35%
Facebook
26%
TikTok
19%
YouTube
7%
Twitter / X
3%
Pinterest
1%
LinkedIn
1%

About 37% of stores maintain social media profiles and 11% run Meta ads — moderate marketing investment overall. That's 22 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (13%), Facebook Pixel (10%), TikTok Pixel (8%).

Google Analytics
13%
Facebook Pixel
10%
TikTok Pixel
8%
Google Tag Manager
5%
Google Ads
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 22% Horizon 17% Shrine Pro 15% Refresh 4% Sense 3% Spotlight 2% Debut 2% Trade 2%

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Geographic breakdown

Province and city-level distribution within Ecuador

Top provinces / states
Province Stores Share
Florida 47 2%
California 25 1%
England 15 1%
Antioquia 13 1%
Bogotá, D.C. 13 1%
Madrid 10 0%
New Jersey 9 0%
New York 9 0%
Texas 9 0%
Top cities
City Stores Share
Quito 609 28%
Guayaquil 261 12%
Cuenca 100 5%
Ambato 49 2%
Quito 40 2%
Loja 32 1%
Quito 31 1%
Samborondón 28 1%
Manta 24 1%
Top shipping destinations
Ecuador · 2,002 United States · 1,191 Canada · 1,131 United Kingdom · 1,125 Italy · 1,125 Germany · 1,124 Netherlands · 1,123 Spain · 1,121 France · 1,121 Australia · 1,120

Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,510 products $219 avg 10 ads
Home & Garden home furniture living room decor TA Banner Slider, Sales Pop up 404/301 SC Easy URL Redirects
383 products $40 avg 1 ads
Apparel & Accessories Home & Garden Electronics mens accessories kitchen gadgets BK Reviews Shopify Inbox
192 products $15 avg 3 ads
Apparel & Accessories combat boots women's shoes
Lovenia Ecuador
11 products $33 avg 7 ads
Home & Garden home decor Bundler ‑ Product Bundles App Releasit COD Form & Upsells
Drop1 Ecuador
31 products $30 avg 35 ads
Beauty & Cosmetics Health Home & Garden beauty products health supplements Releasit COD Form & Upsells
My Store Ecuador
27 products $32 avg 11 ads
Health Beauty & Cosmetics health beauty EasySell COD Form & Upsells Releasit COD Form & Upsells
15 products $30 avg 12 ads
Home & Garden Electronics home decor headphones EasySell COD Form & Upsells
34 products $33 avg 11 ads
Adult Beauty & Cosmetics Electronics sex toys skincare GemPages Landing Page Builder Releasit COD Form & Upsells
27 products $24 avg 9 ads
Home & Garden Beauty & Cosmetics Sporting Goods home beauty Releasit COD Fee & Partial Pay Releasit COD Form & Upsells
NexMarket Ecuador
148 products $14758 avg 163 ads
Electronics Home & Garden Beauty & Cosmetics tech gadgets home decor EasySell COD Form & Upsells
37 products $27 avg 2 ads
Health Beauty & Cosmetics Home & Garden salud y bienestar cuidado de la piel GemPages Landing Page Builder Releasit COD Form & Upsells
78 products $31 avg 3 ads
Home & Garden Beauty & Cosmetics Health home goods beauty products RT: Disable Right Click GemPages Landing Page Builder

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FAQ

How many Shopify stores are in Ecuador?

Our database tracks 2,184 active Shopify stores in Ecuador.

How fast is the Ecuador Shopify market growing?

In the past 30 days, 469 new Shopify stores were indexed in Ecuador, reflecting a 21% monthly growth rate.

What is the average catalog size for Ecuador Shopify stores?

Among Shopify stores in Ecuador with catalog data, the average is about 136 products. The most common catalog size range is 1-9.

What are the most popular apps among Ecuador Shopify stores?

The top apps are Releasit COD Form & Upsells, GemPages Landing Page Builder, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.