992 Shopify Ethical fashion Stores: Stats & Market Data (2026)
992 active Shopify stores fall into the Ethical fashion segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $100-$199 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 87% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
36 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Adult 4 Baby & Kids 4 Education & Courses 2 Food & Beverages 2 Toys & Games 2 Books & Literature 1Among stores with catalog data, the 50-199 product range is most common. The average is 249 products per store. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Australia, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $117. That's below the Shopify average of $204.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Printful: Print on Demand.
Marketing & analytics tools
Google Analytics (51%), Google Tag Manager (12%), Google Ads (5%).
Popular themes
The most used are Dawn, Prestige, Debut.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Avada Boost Sales Trust Badges
Loox: Product Reviews App & AI
Lucky Orange Heatmaps & Replay
Afterpay On‑Site Messaging
Upsell & Cross Sell — Selleasy
Bundler ‑ Product Bundles App
Covet Instagram Feed & Reviews
Loox: Product Reviews App & AI
Seers Ai GDPR Cookie Banner
Kiwi Size Chart & Recommender
Want the full dataset?
Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify Ethical fashion stores are there?
We currently track 992 active Shopify stores in the Ethical fashion segment.
Are Shopify Ethical fashion stores growing?
Yes. In the last 30 days, 36 new stores were indexed in the Ethical fashion segment, showing a 4% monthly growth rate.
What is the average product price in Shopify Ethical fashion stores?
Among stores with pricing data, the average listed price is about $117, with the most common pricing band at $100-$199.
What apps are most popular for Shopify Ethical fashion stores?
The top apps are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (85%), Facebook (64%), TikTok (20%).
Social media engagement is exceptionally high: 87% of stores maintain social profiles and 9% run Meta ads. That's 22 percentage points above the Shopify average of 65%.