6,704 Shopify Sustainable Fashion Stores: Stats & Market Data (2026)
6,704 active Shopify stores fall into the Sustainable Fashion segment, with 313 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 84% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
313 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 20%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Antiques & Collectibles 30 Books & Literature 11 Adult 8 Animals & Pet Supplies 6Among stores with catalog data, the 50-199 product range is most common. The average is 281 products per store. That's smaller than the Shopify average of 428. The strongest country concentrations are United States, United Kingdom, Germany.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $128. That's below the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (49%), Google Tag Manager (12%), Google Ads (4%).
Popular themes
The most used are Dawn, Prestige, Debut.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Awin ‑ Affiliate Marketing
BM: Country blocker IP blocker
BEAST Currency Converter
Frequently Bought Together CBB
Awin ‑ Affiliate Marketing
Amp Back in Stock | PreOrder
Hulk Contact Form Builder
Judge.me Product Reviews App
Awin ‑ Affiliate Marketing
Shopify Inbox
Judge.me Product Reviews App
Microsoft Clarity: AI Insights
Instafeed ‑ Instagram Feed
PageFly Landing Page Builder
Afterpay On‑Site Messaging
Attentive: AI‑led Email &SMS
Bundler ‑ Product Bundles App
CartBot: Gift with purchase
Amp Back in Stock | PreOrder
Klaviyo: Email Marketing & SMS
XCloud Search & Product Filter
Simprosys Google Shopping Feed
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Start Free TrialFAQ
How many Shopify Sustainable Fashion stores are there?
We currently track 6,704 active Shopify stores in the Sustainable Fashion segment.
Are Shopify Sustainable Fashion stores growing?
Yes. In the last 30 days, 313 new stores were indexed in the Sustainable Fashion segment, showing a 5% monthly growth rate.
What is the average product price in Shopify Sustainable Fashion stores?
Among stores with pricing data, the average listed price is about $128, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Sustainable Fashion stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (82%), Facebook (55%), TikTok (23%).
Social media engagement is exceptionally high: 84% of stores maintain social profiles and 9% run Meta ads. That's 26 percentage points above the Shopify average of 58%.