4,997 Shopify Sustainable fashion Stores: Stats & Market Data (2026)
4,997 active Shopify stores fall into the Sustainable fashion segment, with 423 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 83% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
423 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Shopify average of 18%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Books & Literature 10 Adult 4 Animals & Pet Supplies 4Among stores with catalog data, the 50-199 product range is most common. The average is 303 products per store. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, Germany, India.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $134. That's below the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Printful: Print on Demand.
Marketing & analytics tools
Google Analytics (49%), Google Tag Manager (12%), Google Ads (5%).
Popular themes
The most used are Dawn, Prestige, Debut.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Honeycomb Upsell & Cross Sell
Loox ‑ Product Reviews App
Hextom: Countdown Timer Bar
Kiwi Size Chart & Recommender
Klaviyo: Email Marketing & SMS
Afterpay On‑Site Messaging
ShareASale
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Start Free TrialFAQ
How many Shopify Sustainable fashion stores are there?
We currently track 4,997 active Shopify stores in the Sustainable fashion segment.
Are Shopify Sustainable fashion stores growing?
Yes. In the last 30 days, 423 new stores were indexed in the Sustainable fashion segment, showing a 8% monthly growth rate.
What is the average product price in Shopify Sustainable fashion stores?
Among stores with pricing data, the average listed price is about $134, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Sustainable fashion stores?
The top apps are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (82%), Facebook (55%), TikTok (24%).
Social media engagement is exceptionally high: 83% of stores maintain social profiles and 9% run Meta ads. That's 22 percentage points above the Shopify average of 61%.