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Topic
Updated Apr 6, 2026
Shopify

318 Shopify Lingerie online Stores: Stats & Market Data (2026)

318 active Shopify stores fall into the Lingerie online segment, with 99 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Adult. 28% maintain social media profiles — Instagram leads — and 40% run Meta ad campaigns.

28%
Social media
40%
Meta ads
39%
Contact info
Total Stores
318
Active Shopify stores
New (30d)
99
Newly added in the last 30 days
Avg. Products
303
Among 260 stores with catalog data
Avg. Price
$91
Among 229 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

112 56 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

99 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 114 · 44%
10-49 70 · 27%
50-199 35 · 13%
200-999 28 · 11%
1k-4.9k 11 · 4%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
98% coverage
Beauty & Cosmetics
2% coverage
Adult
2% coverage
Celebrations & Gifts 1 Health 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 303 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 63 · 28%
$25-$49 85 · 37%
$50-$99 55 · 24%
$100-$199 21 · 9%
$200-$499 3 · 1%
$500+ 2 · 1%
Store currencies
USD 127 EUR 50 INR 21 GBP 20 COP 14 PKR 10 AED 7 BRL 7

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $91 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Conversion Bear Trust Badges, Seal Subscriptions App.

Social media platforms

Instagram (23%), Facebook (17%), TikTok (9%).

Instagram
23%
Facebook
17%
TikTok
9%
YouTube
4%
Twitter / X
3%
Pinterest
1%
LinkedIn
1%

Social media presence is relatively low at 28%, with 40% running Meta ads. That's 38 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (9%), Facebook Pixel (5%), Google Tag Manager (2%).

Google Analytics
9%
Facebook Pixel
5%
Google Tag Manager
2%
TikTok Pixel
2%
Google Ads
1%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 19% Horizon 13% Shrine Pro 12% Spotlight 5% Impulse 4% Shrine 3% Debut 2% Refresh 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

36 products $11 avg 1 ads
Apparel & Accessories men fashion women fashion
56 products $33 avg 4,104 ads
Apparel & Accessories women fashion lingerie online
1,192 products $62 avg 5 ads
Apparel & Accessories women's fashion lingerie online
6 products $27 avg 2 ads
Apparel & Accessories men fashion women fashion
Elysshope Colombia
27 products $24 avg 2 ads
Apparel & Accessories women's fashion lingerie online
DAJERY United States
197 products $72 avg 6 ads
Apparel & Accessories men's fashion women's clothing
11 products $71 avg 1 ads
Apparel & Accessories women's fashion lingerie online
FAYESHOP Senegal
29 products $22 avg 2 ads
Apparel & Accessories women fashion men clothing
Ralori United States
14 products $46 avg 16 ads
Apparel & Accessories men's fashion women's clothing
9 products $35 avg 1 ads
Apparel & Accessories men fashion women fashion
16 products $8 avg 9 ads
Apparel & Accessories women's undergarments lingerie online
cczmedia Moldova (the Republic of)
561 products $27 avg 447 ads
Apparel & Accessories sexy lingerie lingerie set

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FAQ

How many Shopify Lingerie online stores are there?

We currently track 318 active Shopify stores in the Lingerie online segment.

Are Shopify Lingerie online stores growing?

Yes. In the last 30 days, 99 new stores were indexed in the Lingerie online segment, showing a 31% monthly growth rate.

What is the average product price in Shopify Lingerie online stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Lingerie online stores?

The top apps are Loox: Product Reviews App & AI, Conversion Bear Trust Badges, Seal Subscriptions App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.