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Topic
Updated Apr 27, 2026
Shopify

97 Shopify Tactical equipment Stores: Stats & Market Data (2026)

97 active Shopify stores fall into the Tactical equipment segment, with 15 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Hardware, Apparel & Accessories, Sporting Goods. 77% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

77%
Social media
6%
Meta ads
61%
Contact info
Total Stores
97
Active Shopify stores
New (30d)
15
Newly added in the last 30 days
Avg. Products
419
Among 96 stores with catalog data
Avg. Price
$101
Among 96 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

15 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 11%
10-49 21 · 22%
50-199 34 · 35%
200-999 17 · 18%
1k-4.9k 13 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
26% coverage
Apparel & Accessories
11% coverage
Sporting Goods
11% coverage
Electronics
9% coverage
Vehicles & Parts
3% coverage
Business & Industrial
2% coverage
Adult
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 419 products per store. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15 · 16%
$25-$49 28 · 29%
$50-$99 25 · 26%
$100-$199 18 · 19%
$200-$499 9 · 9%
$500+ 1 · 1%
Store currencies
USD 54 EUR 15 GBP 6 BRL 4 AUD 3 CAD 3 ZAR 3 NOK 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $101 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Upsell & Cross Sell — Selleasy, AfterShip Referral & Affiliate.

Social media platforms

Instagram (74%), Facebook (61%), YouTube (37%).

Instagram
74%
Facebook
61%
YouTube
37%
TikTok
21%
Twitter / X
16%
Pinterest
7%
LinkedIn
6%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 6% run Meta ads. That's 16 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (14%), Google Ads (7%).

Google Analytics
41%
Google Tag Manager
14%
Google Ads
7%
Facebook Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Refresh, Motion.

Dawn 26% Refresh 6% Motion 5% Ride 5% Horizon 4% Debut 3% Enterprise 3% Trade 3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

262 products $17 avg 1 ads
Apparel & Accessories outdoor gear hiking gear Hextom: Upsell Sales Boost
27 products $320 avg 3 ads
Electronics thermal optics tactical equipment AfterShip Referral & Affiliate Loox ‑ Product Reviews App
1,668 products $140 avg 1 ads
Hardware military law enforcement
92 products $52 avg
Prevail Tactical United States
5 products $74 avg
41 products $744 avg
675 products $25 avg
military gear uniforms Infinite Product Options Printful: Print on Demand
113 products $97 avg
rifle scopes hunting gear Omnisend Email Marketing & SMS
419 products $48 avg
paintball gear home defense UpPromote Affiliate Marketing
186 products $198 avg
Apparel & Accessories military gear armor accessories Hulk Contact Form Builder GTranslate
14 products $404 avg
Electronics tactical equipment communication gear Qikify Contact Form Builder

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FAQ

How many Shopify Tactical equipment stores are there?

We currently track 97 active Shopify stores in the Tactical equipment segment.

Are Shopify Tactical equipment stores growing?

Yes. In the last 30 days, 15 new stores were indexed in the Tactical equipment segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Tactical equipment stores?

Among stores with pricing data, the average listed price is about $101, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Tactical equipment stores?

The top apps are Printful: Print on Demand, Upsell & Cross Sell — Selleasy, AfterShip Referral & Affiliate. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.