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Updated Apr 27, 2026
Shopify

2,516 Shopify Stores in Greece: Stats & Trends (2026)

We track 2,516 active Shopify stores in Greece, with 423 newly added in the last 30 days (17% of the current base). Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 69% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

69%
Social media
9%
Meta ads
59%
Contact info
Total Stores
2,516
Active Shopify stores
New (30d)
423
Newly added in the last 30 days
Avg. Products
651
Among 2,432 stores with catalog data
Avg. Price
$137
Among 2,412 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

414 207 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

423 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 345 · 14%
10-49 539 · 22%
50-199 652 · 27%
200-999 605 · 25%
1k-4.9k 231 · 9%
5k+ 60 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
32% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
11% coverage
Jewelry & Watches
9% coverage
Arts & Entertainment
7% coverage
Food & Beverages
4% coverage
Electronics
4% coverage
Celebrations & Gifts
4% coverage
Health
4% coverage
Toys & Games
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 651 products per store. That's larger than the Shopify average of 447. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 702 · 29%
$25-$49 714 · 30%
$50-$99 465 · 19%
$100-$199 280 · 12%
$200-$499 149 · 6%
$500+ 102 · 4%
Store currencies
EUR 2,208 USD 211 GBP 20 AUD 14 CAD 10 INR 10 NZD 6 BRL 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $137 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Conversion Bear Trust Badges.

Social media platforms

Instagram (66%), Facebook (52%), TikTok (28%).

Instagram
66%
Facebook
52%
TikTok
28%
YouTube
14%
Twitter / X
5%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 69%, and 9% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (10%), Facebook Pixel (4%).

Google Analytics
40%
Google Tag Manager
10%
Facebook Pixel
4%
Google Ads
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 27% Horizon 6% Debut 4% Craft 4% Prestige 2% Sense 2% Ella 2% Refresh 2%

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Geographic breakdown

Province and city-level distribution within Greece

Top provinces / states
Province Stores Share
England 42 2%
California 30 1%
Texas 14 1%
Kowloon 13 1%
New York 13 1%
Wyoming 13 1%
Florida 11 0%
New Mexico 11 0%
Guangdong 8 0%
Top cities
City Stores Share
Athina 153 6%
Thessaloniki 136 5%
Athens 131 5%
Pireas 38 2%
Athens 32 1%
Marousi 27 1%
Αθήνα 27 1%
Kifisia 25 1%
Patra 24 1%
Top shipping destinations
Greece · 2,277 Germany · 1,246 France · 1,228 Italy · 1,227 Spain · 1,216 Belgium · 1,213 Netherlands · 1,209 Portugal · 1,199 Poland · 1,198 Austria · 1,197

Representative stores

A varied sample — weighted by data completeness, refreshed daily

73 products $60 avg 2 ads
Apparel & Accessories women's handbags accessories Pop Convert ‑ Pop Ups, Banners
192 products $29 avg 4 ads
Electronics electronics gadgets
1,165 products $124 avg 2 ads
Apparel & Accessories women clothing store women shoes
67 products $46 avg 2 ads
Apparel & Accessories streetwear oversized clothing Conversion Bear Trust Badges
32 products $50 avg 165 ads
Apparel & Accessories leggings tights
206 products $39 avg 1 ads
Hardware outdoor tactical
630 products $197 avg 2 ads
Apparel & Accessories designer clothing branded apparel Omnisend Email Marketing & SMS Privy ‑ Email, SMS & Pop Ups
4,226 products $15 avg 2 ads
Animals & Pet Supplies pet shop animal supplies
614 products $91 avg 1 ads
Apparel & Accessories women's shoes handmade boots Notify Me! Restock & PreOrder Klaviyo: Email Marketing & SMS
515 products $72 avg 2 ads
Apparel & Accessories sunglasses eyewear Avada AI SEO Suite Optimizer Upsell & Cross Sell — Selleasy
335 products $49 avg 14 ads
Apparel & Accessories mens shorts womens hoodies
120 products $19 avg 2 ads
Jewelry & Watches silver jewelry steel jewelry Conversion Bear Trust Badges

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FAQ

How many Shopify stores are in Greece?

Our database tracks 2,516 active Shopify stores in Greece.

How fast is the Greece Shopify market growing?

In the past 30 days, 423 new Shopify stores were indexed in Greece, reflecting a 17% monthly growth rate.

What is the average catalog size for Greece Shopify stores?

Among Shopify stores in Greece with catalog data, the average is about 651 products. The most common catalog size range is 50-199.

What are the most popular apps among Greece Shopify stores?

The top apps are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Conversion Bear Trust Badges. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.