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Shopify subcategory analytics
Subcategory
Updated May 18, 2026
Shopify

5,810 Shopify Outdoor Recreation Stores: Stats & Market Data (2026)

5,810 active Shopify stores fall into the Outdoor Recreation segment, with 1,550 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Home & Garden, Apparel & Accessories. 67% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

67%
Social media
10%
Meta ads
64%
Contact info
Total Stores
5,810
Active Shopify stores
New (30d)
1,550
Newly added in the last 30 days
Avg. Products
802
Among 5,694 stores with catalog data
Avg. Price
$325
Among 5,649 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,115 557 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,550 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 33%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 617 · 11%
10-49 1,537 · 27%
50-199 1,462 · 26%
200-999 1,254 · 22%
1k-4.9k 648 · 11%
5k+ 176 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Home & Garden
9% coverage
Apparel & Accessories
9% coverage
Electronics
5% coverage
Hardware
4% coverage
Vehicles & Parts
3% coverage
Toys & Games
2% coverage
Travel
2% coverage
Health
1% coverage
Food & Beverages 17 Beauty & Cosmetics 14

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 802 because some stores carry much larger inventories. That's larger than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 815 · 14%
$25-$49 1,319 · 23%
$50-$99 1,379 · 24%
$100-$199 971 · 17%
$200-$499 557 · 10%
$500+ 608 · 11%
Store currencies
USD 2,657 EUR 864 GBP 409 AUD 399 CAD 309 NZD 116 INR 82 ZAR 80

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $325. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (61%), Facebook (54%), YouTube (28%).

Instagram
61%
Facebook
54%
YouTube
28%
TikTok
16%
Twitter / X
12%
Pinterest
4%
LinkedIn
4%

Social media adoption is strong at 67%, and 10% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (45%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
45%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Impulse.

Dawn 19% Horizon 5% Impulse 4% Debut 3% Ride 3% Refresh 3% Venture 2% Impact 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

900 products $57 avg 6 ads
Sporting Goods Home & Garden camping gear survival equipment Awin ‑ Affiliate Marketing Amp Back in Stock | PreOrder
5 products $77 avg 15 ads
Home & Garden Sporting Goods cooler backpack insulated bag
29 products $232 avg 3 ads
Sporting Goods outdoor ride-on toys go kart for kids Loox ‑ Product Reviews App
153 products $235 avg 72 ads
Sporting Goods camping tent pop-up tent Richpanel: AI Customer Support Intelligems: A/B Testing
42 products $52 avg 6 ads
Sporting Goods running gear sports accessories Rebuy Personalization Engine
843 products $35 avg 14 ads
Electronics Sporting Goods camera accessories outdoor photography gear UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
66 products $35 avg 2 ads
Sporting Goods running gear trekking equipment Kaching Bundles App & Upsells Hextom: Free Shipping Bar
18 products $138 avg 1 ads
Sporting Goods padel equipment sports technology
20 products $544 avg 1 ads
Electronics Sporting Goods electric scooters electric bicycles CK: Abandoned cart on WhatsApp
20 products $62 avg 1 ads
Home & Garden Sporting Goods titanium cookware camping gear CartBot: Gift with purchase Elevar Conversion Tracking
Rocky Mountain United States
767 products $5233 avg 1 ads
Sporting Goods mountain bikes bicycle parts Amp Back in Stock | PreOrder Helium Customer Fields
38 products $30 avg 1 ads
Sporting Goods Apparel & Accessories hunting apparel outdoor clothing

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FAQ

How many Shopify Outdoor Recreation stores are there?

We currently track 5,810 active Shopify stores in the Outdoor Recreation segment.

Are Shopify Outdoor Recreation stores growing?

Yes. In the last 30 days, 1,550 new stores were indexed in the Outdoor Recreation segment, showing a 27% monthly growth rate.

What is the average product price in Shopify Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $325, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Outdoor Recreation stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.