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Shopify subcategory analytics
Subcategory
Updated June 22, 2026
Shopify

7,066 Shopify Gym & Fitness Stores: Stats & Market Data (2026)

7,066 active Shopify stores fall into the Gym & Fitness segment, with 1,315 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Health. 54% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

54%
Social media
11%
Meta ads
57%
Contact info
Total Stores
7,066
Active Shopify stores
New (30d)
1,315
Newly added in the last 30 days
Avg. Products
416
Among 6,944 stores with catalog data
Avg. Price
$250
Among 6,896 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,235 617 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,315 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 906 · 13%
10-49 2,615 · 38%
50-199 1,928 · 28%
200-999 1,053 · 15%
1k-4.9k 348 · 5%
5k+ 94 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Apparel & Accessories
12% coverage
Health
11% coverage
Home & Garden
6% coverage
Electronics
3% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Hardware
1% coverage
Vehicles & Parts
1% coverage
Education & Courses
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 416 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,549 · 22%
$25-$49 2,404 · 35%
$50-$99 1,357 · 20%
$100-$199 637 · 9%
$200-$499 389 · 6%
$500+ 560 · 8%
Store currencies
USD 2,548 EUR 1,334 GBP 609 AUD 389 CAD 271 INR 244 COP 207 AED 128

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $250 because some stores price much higher, pulling it up. That's above the Shopify average of $218.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (51%), Facebook (39%), YouTube (19%).

Instagram
51%
Facebook
39%
YouTube
19%
TikTok
19%
Twitter / X
9%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 54%, and 11% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
34%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 23% Horizon 10% Refresh 3% Debut 3% Impulse 2% Shrine Pro 2% Impact 2% Ride 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

345 products $438 avg 46 ads
Sporting Goods Fitness Equipment Avada AI SEO Image Optimizer Froonze VIP Loyalty & Wishlist
7 products $35 avg 4 ads
Sporting Goods Fitness Equipment Shopify Inbox Judge.me Product Reviews App
52 products $245 avg 4 ads
Sporting Goods Fitness Equipment AdRoll Marketing & Advertising Shopify Inbox
31 products $7 avg 10 ads
Sporting Goods Health Judge.me Product Reviews App Product Recommendation Quiz
480 products $17 avg 2 ads
Sporting Goods Fitness Equipment UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
197 products $83 avg 4 ads
Sporting Goods Apparel & Accessories Activewear Sportswear Afterpay On‑Site Messaging Kaching Bundles App & Upsells
349 products $74 avg 2 ads
Sporting Goods BM: Country blocker IP blocker CK: Abandoned cart on WhatsApp
26 products $47 avg 15 ads
Sporting Goods Fitness Equipment UpPromote Affiliate Marketing AfterShip Referral & Affiliate
317 products $61 avg 5 ads
Sporting Goods Klaviyo: Email Marketing & SMS ShareASale
55 products $349 avg 13 ads
Sporting Goods Hextom: Countdown Timer Bar Pandectes GDPR Compliance
103 products $116 avg 4 ads
Sporting Goods Fitness Equipment Powerful Contact Form Builder Kiwi Size Chart & Recommender
18 products $144 avg 13 ads
Sporting Goods Fitness Equipment Richpanel: AI Customer Support Geolocation Redirects Geo:Pro

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FAQ

How many Shopify Gym & Fitness stores are there?

We currently track 7,066 active Shopify stores in the Gym & Fitness segment.

Are Shopify Gym & Fitness stores growing?

Yes. In the last 30 days, 1,315 new stores were indexed in the Gym & Fitness segment, showing a 19% monthly growth rate.

What is the average product price in Shopify Gym & Fitness stores?

Among stores with pricing data, the average listed price is about $250, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gym & Fitness stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.