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Shopify subcategory analytics
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Updated July 13, 2026
Shopify

7,265 Shopify Gym & Fitness Stores: Stats & Market Data (2026)

7,265 active Shopify stores fall into the Gym & Fitness segment, with 877 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Health. 54% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

54%
Social media
11%
Meta ads
57%
Contact info
Total Stores
7,265
Active Shopify stores
New (30d)
877
Newly added in the last 30 days
Avg. Products
426
Among 7,134 stores with catalog data
Avg. Price
$256
Among 7,099 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,317 658 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

877 new stores were added in the past 30 days (12% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 838 · 12%
10-49 2,677 · 38%
50-199 2,038 · 29%
200-999 1,095 · 15%
1k-4.9k 383 · 5%
5k+ 103 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Apparel & Accessories
12% coverage
Health
11% coverage
Home & Garden
5% coverage
Electronics
3% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Hardware
1% coverage
Vehicles & Parts
1% coverage
Education & Courses
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 426 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,601 · 23%
$25-$49 2,465 · 35%
$50-$99 1,407 · 20%
$100-$199 652 · 9%
$200-$499 399 · 6%
$500+ 575 · 8%
Store currencies
USD 2,629 EUR 1,378 GBP 642 AUD 390 CAD 284 INR 245 COP 182 AED 145

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $256 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (51%), Facebook (38%), YouTube (20%).

Instagram
51%
Facebook
38%
YouTube
20%
TikTok
19%
Twitter / X
9%
LinkedIn
5%
Pinterest
4%

Social media adoption is strong at 54%, and 11% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
35%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 22% Horizon 10% Refresh 3% Debut 3% Impulse 2% Shrine Pro 2% Impact 2% Ride 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $50 avg 31 ads
Sporting Goods Apparel & Accessories Kaching Bundles App & Upsells Tapita AI SEO Optimizer, Speed
66 products $48 avg 1 ads
Sporting Goods Activewear Fitness Equipment Google & YouTube Shopify Inbox
American Express United States
9 products $97 avg 1 ads
Sporting Goods Fitness Equipment UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
30 products $72 avg 3 ads
Sporting Goods Fitness Equipment Affiliatly Affiliate Marketing Shopify Inbox
4,103 products $27 avg 1 ads
Sporting Goods Cycling Fitness Equipment Shopify Inbox Microsoft Clarity: AI Insights
237 products $29 avg 5 ads
Apparel & Accessories Sporting Goods Sportswear BUCKS Currency Converter PRO++ Brevo PushOwl: Email,Push,SMS
Sports Academy United States
84 products $50 avg 4 ads
Sporting Goods Sportswear Evey Events & Tickets Globo Mega Menu, Navigation
189 products $10 avg 151 ads
Sporting Goods Apparel & Accessories Hulk Contact Form Builder Judge.me Product Reviews App
44 products $374 avg 23 ads
Sporting Goods Awin ‑ Affiliate Marketing Powerful Contact Form Builder
Momo Sports Life United States
29 products $73 avg 1 ads
Sporting Goods Fitness Equipment UpPromote Affiliate Marketing Hulk Contact Form Builder
67 products $50 avg 1 ads
Sporting Goods 404/301 SC Easy URL Redirects Judge.me Product Reviews App
Wixen United States
88 products $60 avg 1 ads
Sporting Goods Sportswear Judge.me Product Reviews App

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FAQ

How many Shopify Gym & Fitness stores are there?

We currently track 7,265 active Shopify stores in the Gym & Fitness segment.

Are Shopify Gym & Fitness stores growing?

Yes. In the last 30 days, 877 new stores were indexed in the Gym & Fitness segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Gym & Fitness stores?

Among stores with pricing data, the average listed price is about $256, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gym & Fitness stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.