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Shopify subcategory analytics
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Updated June 8, 2026
Shopify

7,080 Shopify Gym & Fitness Stores: Stats & Market Data (2026)

7,080 active Shopify stores fall into the Gym & Fitness segment, with 1,523 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Health. 57% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

57%
Social media
11%
Meta ads
58%
Contact info
Total Stores
7,080
Active Shopify stores
New (30d)
1,523
Newly added in the last 30 days
Avg. Products
425
Among 6,957 stores with catalog data
Avg. Price
$260
Among 6,910 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,647 823 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,523 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 993 · 14%
10-49 2,504 · 36%
50-199 1,905 · 27%
200-999 1,084 · 16%
1k-4.9k 373 · 5%
5k+ 98 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Apparel & Accessories
13% coverage
Health
11% coverage
Home & Garden
6% coverage
Electronics
3% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Hardware
1% coverage
Vehicles & Parts
1% coverage
Education & Courses
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 425 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,512 · 22%
$25-$49 2,350 · 34%
$50-$99 1,414 · 20%
$100-$199 669 · 10%
$200-$499 403 · 6%
$500+ 562 · 8%
Store currencies
USD 2,544 EUR 1,299 GBP 641 AUD 430 CAD 276 INR 250 COP 201 BRL 115

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $260 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (54%), Facebook (43%), YouTube (22%).

Instagram
54%
Facebook
43%
YouTube
22%
TikTok
20%
Twitter / X
10%
Pinterest
5%
LinkedIn
5%

Social media adoption is strong at 57%, and 11% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (14%), Google Ads (5%).

Google Analytics
37%
Google Tag Manager
14%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 21% Horizon 9% Refresh 3% Debut 3% Impulse 3% Impact 2% Shrine Pro 2% Ride 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

305 products $1694 avg 16 ads
Sporting Goods gym equipment fitness equipment Buddha Mega Menu & Navigation Klaviyo: Email Marketing & SMS
12 products $51 avg 1 ads
Sporting Goods Health arm protection gear arm brace products UpPromote Affiliate Marketing Richpanel: AI Customer Support
46 products $13 avg 2 ads
Sporting Goods sports gear fitness equipment Shopify Inbox Judge.me Product Reviews App
Banditsports United States
63 products $36 avg 3 ads
Sporting Goods sports fitness BSS B2B Wholesale Pricing Hulk Contact Form Builder
5 products $214 avg 15 ads
Sporting Goods at home pilates reformer pilates reformer machine Kaching Bundles App & Upsells Kaching CartDrawer Cart Upsell
8 products $241 avg 7 ads
Sporting Goods fitness equipment exercise machines Releasit COD Fee & Partial Pay EasySell COD Form & Upsells
1,136 products $61 avg 13 ads
Sporting Goods home gym equipment adjustable dumbbells Gorgias: AI, Helpdesk & Chat Junip Product Reviews App & AI
13 products $171 avg 2 ads
Sporting Goods boxing equipment boxing gloves Shopify Inbox Judge.me Product Reviews App
51 products $21 avg 1 ads
Apparel & Accessories Sporting Goods activewear sportswear UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
2,537 products $28 avg 30 ads
Apparel & Accessories Sporting Goods fitness apparel womens clothing BF Size Chart & Size Guide Simprosys Google Shopping Feed
70 products $31 avg 8 ads
Sporting Goods fitness store sports equipment
20 products $212 avg 23 ads
Sporting Goods Home & Garden home gym equipment exercise bike Judge.me Product Reviews App Mercado Pago Antifraude Plus

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FAQ

How many Shopify Gym & Fitness stores are there?

We currently track 7,080 active Shopify stores in the Gym & Fitness segment.

Are Shopify Gym & Fitness stores growing?

Yes. In the last 30 days, 1,523 new stores were indexed in the Gym & Fitness segment, showing a 22% monthly growth rate.

What is the average product price in Shopify Gym & Fitness stores?

Among stores with pricing data, the average listed price is about $260, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gym & Fitness stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.