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Shopify subcategory analytics
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Updated Apr 27, 2026
Shopify

5,228 Shopify Gym & Fitness Stores: Stats & Market Data (2026)

5,228 active Shopify stores fall into the Gym & Fitness segment, with 1,092 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 55% maintain social media profiles — Instagram leads — and 17% run Meta ad campaigns.

55%
Social media
17%
Meta ads
53%
Contact info
Total Stores
5,228
Active Shopify stores
New (30d)
1,092
Newly added in the last 30 days
Avg. Products
354
Among 5,090 stores with catalog data
Avg. Price
$245
Among 5,034 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,048 524 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,092 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 17%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,192 · 23%
10-49 1,784 · 35%
50-199 1,132 · 22%
200-999 684 · 13%
1k-4.9k 237 · 5%
5k+ 61 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Health
12% coverage
Apparel & Accessories
12% coverage
Home & Garden
5% coverage
Electronics
3% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Hardware
1% coverage
Education & Courses
1% coverage
Baby & Kids
1% coverage
Vehicles & Parts
1% coverage
Animals & Pet Supplies 25

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 354 because some stores carry much larger inventories. That's smaller than the Shopify average of 448. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,199 · 24%
$25-$49 1,749 · 35%
$50-$99 971 · 19%
$100-$199 488 · 10%
$200-$499 280 · 6%
$500+ 347 · 7%
Store currencies
USD 1,935 EUR 936 GBP 461 AUD 313 INR 212 CAD 191 COP 169 MXN 68

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $245 because some stores price much higher, pulling it up. That's above the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing.

Social media platforms

Instagram (52%), Facebook (42%), YouTube (21%).

Instagram
52%
Facebook
42%
YouTube
21%
TikTok
20%
Twitter / X
10%
LinkedIn
5%
Pinterest
5%

Social media adoption is strong at 55%, and 17% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 62%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
33%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 23% Horizon 8% Debut 3% Refresh 3% Shrine Pro 3% Impulse 2% Impact 2% Sense 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Ryken United States
11 products $47 avg 138 ads
Animals & Pet Supplies Sporting Goods hands free dog leash dog leash ryken
340 products $3831 avg 12 ads
Sporting Goods home gym equipment fitness equipment sale Upsell & Cross Sell — Selleasy
6 products $48 avg 11 ads
Sporting Goods Home & Garden yoga mats eco friendly
40 products $27 avg 2 ads
Sporting Goods basketball shorts compression shirt
149 products $89 avg 168 ads
Sporting Goods Health Apparel & Accessories gym gear lifting gear
The Grip Collective United States
512 products $19 avg 2 ads
Apparel & Accessories Sporting Goods grip socks studio accessories Loox ‑ Product Reviews App
7 products $269 avg 2 ads
Sporting Goods resistance bands glute training Loox ‑ Product Reviews App
503 products $19 avg 14 ads
Sporting Goods Apparel & Accessories sports equipment athletic apparel
Banditsports United States
69 products $32 avg 12 ads
Sporting Goods sports fitness Klaviyo: Email Marketing & SMS
172 products $149 avg 2 ads
Sporting Goods Home & Garden gym equipment barbells Avada Boost Sales Trust Badges Bundler ‑ Product Bundles App
868 products $10 avg 3 ads
Sporting Goods activewear sportswear
691 products $66 avg 55 ads
Apparel & Accessories Sporting Goods women's activewear gym wear for women

Want the full dataset?

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FAQ

How many Shopify Gym & Fitness stores are there?

We currently track 5,228 active Shopify stores in the Gym & Fitness segment.

Are Shopify Gym & Fitness stores growing?

Yes. In the last 30 days, 1,092 new stores were indexed in the Gym & Fitness segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Gym & Fitness stores?

Among stores with pricing data, the average listed price is about $245, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gym & Fitness stores?

The top apps are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.