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Category report Updated Aug. 26, 2026
Shopify

Shopify clothing and fashion stores

BootLeads currently tracks 548,838 active Shopify clothing and fashion stores matching the Apparel & Accessories category.

Active stores
548,838
Stores included in this report
First detected in the last 30 days
20,155
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
19.7%
Share of active Shopify stores tracked by BootLeads
Median products
77
Data available for 540,380 stores (98%)

Browse subcategory reports for Shopify clothing and fashion stores

A store can appear in more than one category or subcategory. Data available for 548,838 stores (100%).

Key findings

  • This report covers 19.7% of the active Shopify stores currently tracked by BootLeads.

  • The median store lists 77 products, close to the platform median for categorized stores.

  • The median store prices its products at $43.1 on average, close to the platform median for categorized stores.

  • United States accounts for 267,199 of these stores, more than any other country.

Examples of Shopify clothing and fashion stores

The sample changes weekly and covers Shopify clothing and fashion stores with enough data to show. It is not a ranking.

Search all stores →
firdousshop.com
firdousshop.com
Pakistan 151 products $13.34 average product price 1 Meta ads
Apparel & Accessories Judge.me Product Reviews App Trustpilot Reviews
Australia 14 products $74.0 average product price 9 Meta ads
Apparel & Accessories Sunglasses & Eyewear Candy Rack • Upsell Cross‑sell Klaviyo: Email Marketing & SMS
Dude Dad Shop
www.dudedad.com
United States 76 products $33.01 average product price 1 Meta ads
Apparel & Accessories Books & Literature Men's Clothing UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
Skygraphx
skygraphx.com
United States 93 products $28.55 average product price 2 Meta ads
Apparel & Accessories Men's Clothing Women's Clothing Judge.me Product Reviews App Printful: Print on Demand

Commerce benchmarks for Shopify clothing and fashion stores

Catalog size

The median is 77 products. Half of stores with catalog data have between 28 and 262 products.
1-9 47,678 · 9%
10-49 167,948 · 31%
50-199 168,575 · 31%
200-999 110,406 · 20%
1k-4.9k 36,980 · 7%
5k+ 8,793 · 2%

Store-average product prices

The median store-average price is $43.1. Half of stores with price data fall between $27.59 and $80.67.
Under $25 109,264 · 20%
$25-$49 203,430 · 38%
$50-$99 122,819 · 23%
$100-$199 58,547 · 11%
$200-$499 33,080 · 6%
$500+ 12,067 · 2%

Store currencies

USD 48% EUR 16% GBP 6% INR 5% AUD 4% CAD 3%

Data availability: Product counts: 540,380 stores (98%) · Store-average prices: 539,207 stores (98%) · Currencies: 548,838 stores (100%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for Shopify clothing and fashion stores (all devices)

CrUX covers 29.2% of active Shopify clothing and fashion stores. Field data shows 19.5% of the active report set passing all three Core Web Vitals (83.1% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    548,838
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 29.2%
    160,315
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 23.5%
    128,737
    80.3% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 19.5%
    107,030
    83.1% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
1.39 s
Good ≤ 2.5 s
INP
93 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
438 ms
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation.

Apps and technology used by Shopify clothing and fashion stores

Apps

Judge.me Product Reviews App 17% Klaviyo: Email Marketing & SMS 16% Shopify Inbox 15% Printful: Print on Demand 5% Microsoft Clarity: AI Insights 4% Instafeed ‑ Instagram Feed 3%

Themes

Dawn 25% Horizon 10% Debut 4% Prestige 3% Impulse 3% Spotlight 3%

Payment methods

Apple Pay 67% Shop Pay 66% Google Pay 66% PayPal 62% Amazon Pay 4%

Storefront features

Dropshipping
2%
11,171 stores
Print on demand
12%
65,050 stores
Cash on delivery
3%
14,792 stores
Shopify Plus
1%
8,198 stores
Multi-currency
40%
221,531 stores
Installments
37%
201,265 stores

A store can use more than one app, payment method, or storefront feature. Percentages are based on all stores in this report, and an undetected technology may still be present.

Marketing presence across Shopify clothing and fashion stores

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
64%
Detected on public storefronts
Meta advertising
9%
Meta ads detected in the past 30 days
Contact data
52%
Detected email, phone, or WhatsApp

Social platforms

Instagram 330,335 · 60%
Facebook 218,251 · 40%
TikTok 108,258 · 20%
YouTube 64,549 · 12%
Twitter / X 45,052 · 8%
Pinterest 36,985 · 7%

Analytics and advertising tools

Google Analytics 157,535 · 29%
Google Tag Manager 40,653 · 7%
Google Ads 16,406 · 3%
Facebook Pixel 13,792 · 3%
TikTok Pixel 3,869 · 1%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains across Shopify clothing and fashion stores

Store languages

English 383,869 · 70%
French 28,286 · 5%
Spanish 20,668 · 4%
German 14,981 · 3%
Italian 10,703 · 2%
Japanese 5,983 · 1%

Domain registration periods

Data available for 454,736 stores (83%)
Before 2016 59,976 · 13%
2016-2019 58,757 · 13%
2020-2022 95,733 · 21%
2023 or later 240,270 · 53%

Recent catalog activity

Data available for 540,750 stores (99%)
Product update in 90 days
54%
297,613 stores have a product update detected in the last 90 days

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Questions about this report

How many active Shopify clothing and fashion stores are in this report?

BootLeads currently tracks 548,838 active Shopify clothing and fashion stores matching the Apparel & Accessories category.

How does BootLeads decide which stores appear under Apparel & Accessories?

BootLeads groups stores using public storefront and catalog information. A store can appear in more than one category, and these totals do not represent the full size of the market.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include Shopify stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Categories are available for 66% of active Shopify stores, and comparisons use only those categorized stores. A store can appear in more than one category; totals do not represent the full size of the market.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.