Use Cases Features Pricing API Log in
Wix topic analytics
Topic
Updated June 8, 2026
Wix

298 Wix Boutique clothing Stores: Stats & Market Data (2026)

298 active Wix stores fall into the Boutique clothing segment, with 53 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 79% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

79%
Social media
0%
Meta ads
66%
Contact info
Total Stores
298
Active Wix stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
189
Among 290 stores with catalog data
Avg. Price
$100
Among 248 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

59 29 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

53 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 16 · 6%
10-49 107 · 37%
50-199 96 · 33%
200-999 60 · 21%
1k-4.9k 11 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Home & Garden
3% coverage
Jewelry & Watches
2% coverage
Baby & Kids
1% coverage
Celebrations & Gifts
1% coverage
Antiques & Collectibles 1 Beauty & Cosmetics 1 Food & Beverages 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 189 because some stores carry much larger inventories. That's larger than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 61 · 25%
$25-$49 86 · 35%
$50-$99 57 · 23%
$100-$199 22 · 9%
$200-$499 15 · 6%
$500+ 7 · 3%
Store currencies
USD 180 EUR 44 GBP 21 CAD 10 AUD 9 INR 8 BRL 6 TRY 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $100 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (69%), Facebook (57%), TikTok (12%).

Instagram
69%
Facebook
57%
TikTok
12%
Pinterest
8%
Twitter / X
6%
YouTube
6%
LinkedIn
5%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 0% run Meta ads. That's 15 percentage points above the Wix average of 64%.

Marketing & analytics tools

Facebook Pixel (2%), Google Tag Manager (2%), Google Analytics (1%).

Facebook Pixel
2%
Google Tag Manager
2%
Google Analytics
1%
Pinterest Pixel
1%
TikTok Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

185 products $72 avg
Apparel & Accessories handmade clothing fashion accessories
17 products $17 avg
Apparel & Accessories vintage-inspired clothing contemporary fashion
141 products $66 avg
Apparel & Accessories Home & Garden women fashion home decor
46 products $38 avg
Apparel & Accessories boutique clothing fashion accessories
71 products $18 avg
Apparel & Accessories custom medal holders running accessories
211 products $225 avg
Apparel & Accessories women fashion dresses and tops
450 products $39 avg
Celebrations & Gifts Apparel & Accessories Home & Garden party supplies home decor
709 products $55 avg
Apparel & Accessories women's shoes junior accessories
103 products $25 avg
Apparel & Accessories fashion boutique online fashion shopping
71 products $10 avg
Apparel & Accessories boutique clothing miami fashion
84 products $87 avg
Apparel & Accessories women's clothing boutique clothing
41 products $44 avg
Apparel & Accessories clothing store women's fashion

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Wix Boutique clothing stores are there?

We currently track 298 active Wix stores in the Boutique clothing segment.

Are Wix Boutique clothing stores growing?

Yes. In the last 30 days, 53 new stores were indexed in the Boutique clothing segment, showing a 18% monthly growth rate.

What is the average product price in Wix Boutique clothing stores?

Among stores with pricing data, the average listed price is about $100, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.