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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

34 Wix Digital tools Stores: Stats & Market Data (2026)

34 active Wix stores fall into the Digital tools segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Education & Courses, Business & Industrial. 68% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

68%
Social media
0%
Meta ads
62%
Contact info
Total Stores
34
Active Wix stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
13
Among 34 stores with catalog data
Avg. Price
$181
Among 11 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

6 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 62%
10-49 12 · 35%
50-199 1 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
41% coverage
Education & Courses
38% coverage
Business & Industrial
18% coverage
Arts & Entertainment
6% coverage
Electronics
6% coverage
Health
3% coverage
Office Supplies
3% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 13 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, Brazil, Mexico.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 64%
$25-$49 1 · 9%
$50-$99 1 · 9%
$200-$499 1 · 9%
$500+ 1 · 9%
Store currencies
USD 17 BRL 3 EUR 3 MXN 3 ZAR 2 ARS 1 AUD 1 CAD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $181 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (50%), Facebook (35%), LinkedIn (35%).

Instagram
50%
Facebook
35%
LinkedIn
35%
YouTube
29%
TikTok
21%
Pinterest
6%
Twitter / X
6%

Social media adoption is strong at 68%, and 0% of stores run Meta ad campaigns. That's 6 percentage points below the Wix average of 74%.

Marketing & analytics tools

Google Ads (6%), Google Analytics (6%).

Google Ads
6%
Google Analytics
6%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

19 products $12 avg
Education & Courses study materials tcm
17 products $22 avg
Education & Courses telemedicine nurse practitioner
8 products $75 avg
Software digital tools marketing software
32 products
Software digital templates digital tools
12 products
Software ai software customizable tools
27 products
Education & Courses Business & Industrial financial templates accounting software
5 products
Education & Courses workshops consulting
17 products $22 avg
Education & Courses telemedicine nurse practitioner
9 products
Office Supplies digital tools office supplies
5 products
Health Education & Courses corporate wellness faith-based
9 products $49 avg
Software digital tools online business
22 products
Software Arts & Entertainment web3 digital media

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FAQ

How many Wix Digital tools stores are there?

We currently track 34 active Wix stores in the Digital tools segment.

Are Wix Digital tools stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Digital tools segment, showing a 18% monthly growth rate.

What is the average product price in Wix Digital tools stores?

Among stores with pricing data, the average listed price is about $181, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.