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Topic
Updated Apr 27, 2026
Wix

72 Wix Household products Stores: Stats & Market Data (2026)

72 active Wix stores fall into the Household products segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Animals & Pet Supplies. 61% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

61%
Social media
0%
Meta ads
76%
Contact info
Total Stores
72
Active Wix stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
48
Among 72 stores with catalog data
Avg. Price
$78
Among 27 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

10 new stores were added in the past 30 days (14% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 13 · 18%
10-49 50 · 69%
50-199 6 · 8%
200-999 2 · 3%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
89% coverage
Beauty & Cosmetics
6% coverage
Apparel & Accessories
3% coverage
Electronics
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 48 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 33%
$25-$49 7 · 26%
$50-$99 9 · 33%
$200-$499 1 · 4%
$500+ 1 · 4%
Store currencies
USD 40 EUR 6 CAD 3 GBP 3 HKD 3 INR 3 AUD 2 CHF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $78 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (53%), Facebook (43%), YouTube (14%).

Instagram
53%
Facebook
43%
YouTube
14%
Twitter / X
11%
LinkedIn
7%
TikTok
7%
Pinterest
4%

Social media adoption is strong at 61%, and 0% of stores run Meta ad campaigns. That's 13 percentage points below the Wix average of 74%.

Marketing & analytics tools

Facebook Pixel (3%), Google Analytics (3%), Google Ads (1%).

Facebook Pixel
3%
Google Analytics
3%
Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

51 products $34 avg
Home & Garden household products kitchenware
19 products $1 avg
Home & Garden kitchenware household products
17 products $18 avg
Home & Garden eco friendly household products
12 products $56 avg
Home & Garden home decor home accessories
12 products $67 avg
Home & Garden home decor household products
106 products $364 avg
Home & Garden cleaning supplies household products
21 products $26 avg
Home & Garden household products home organization
30 products $6 avg
Home & Garden home decor home items
12 products
Home & Garden home decor store kitchenware shop
29 products $5 avg
Hardware cleaning supplies home tools
12 products
Home & Garden home decor home accessories

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FAQ

How many Wix Household products stores are there?

We currently track 72 active Wix stores in the Household products segment.

Are Wix Household products stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Household products segment, showing a 14% monthly growth rate.

What is the average product price in Wix Household products stores?

Among stores with pricing data, the average listed price is about $78, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.