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Topic
Updated May 4, 2026
Wix

25 Wix Scrunchies Stores: Stats & Market Data (2026)

25 active Wix stores fall into the Scrunchies segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Beauty & Cosmetics. 84% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

84%
Social media
0%
Meta ads
76%
Contact info
Total Stores
25
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
115
Among 25 stores with catalog data
Avg. Price
$23
Among 23 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

3 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Wix average of 21%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 12%
10-49 7 · 28%
50-199 9 · 36%
200-999 6 · 24%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
80% coverage
Celebrations & Gifts
12% coverage
Beauty & Cosmetics
8% coverage
Arts & Entertainment
4% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 115 products per store. That's larger than the Wix average of 77. The strongest country concentrations are United Kingdom, India, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 21 · 91%
$25-$49 1 · 4%
$200-$499 1 · 4%
Store currencies
GBP 6 USD 6 INR 4 CHF 2 ILS 2 NZD 2 BRL 1 CAD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $23 because some stores price much higher, pulling it up. That's below the Wix average of $364.

Social media platforms

Instagram (80%), Facebook (48%), TikTok (32%).

Instagram
80%
Facebook
48%
TikTok
32%
Pinterest
12%
YouTube
12%
LinkedIn
4%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 0% run Meta ads. That's 13 percentage points above the Wix average of 71%.

Marketing & analytics tools

Google Analytics (4%).

Google Analytics
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

295 products $1 avg
Apparel & Accessories hair clips scrunchies
15 products $11 avg
Apparel & Accessories handmade headbands scrunchies
372 products $4 avg
Apparel & Accessories scrunchies hair accessories
308 products $5 avg
Apparel & Accessories hair accessories scrunchies
130 products $7 avg
Arts & Entertainment stickers jewellery
57 products $6 avg
Celebrations & Gifts gift shop handmade gifts
98 products $9 avg
Apparel & Accessories hair accessories scrunchies
9 products $19 avg
Apparel & Accessories satin products custom satin
39 products $20 avg
Celebrations & Gifts handmade cosmetic-bags
10 products $14 avg
Apparel & Accessories scrunchies hair accessories
58 products $17 avg
Apparel & Accessories clothing skirts
EMME Studio | Works United States
35 products $252 avg
Apparel & Accessories scrunchies velvet scrunchies

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FAQ

How many Wix Scrunchies stores are there?

We currently track 25 active Wix stores in the Scrunchies segment.

Are Wix Scrunchies stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Scrunchies segment, showing a 12% monthly growth rate.

What is the average product price in Wix Scrunchies stores?

Among stores with pricing data, the average listed price is about $23, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.