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Wix topic analytics
Topic
Updated June 22, 2026
Wix

297 Wix Smart Home Stores: Stats & Market Data (2026)

297 active Wix stores fall into the Smart Home segment, with 49 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Electronics, Home & Garden, Hardware. 57% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

57%
Social media
2%
Meta ads
79%
Contact info
Total Stores
297
Active Wix stores
New (30d)
49
Newly added in the last 30 days
Avg. Products
126
Among 292 stores with catalog data
Avg. Price
$675
Among 162 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

64 32 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

49 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 54 · 18%
10-49 147 · 50%
50-199 61 · 21%
200-999 24 · 8%
1k-4.9k 5 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
86% coverage
Home & Garden
39% coverage
Hardware
3% coverage
Furniture
1% coverage
General Merchandise
1% coverage
Jewelry & Watches
1% coverage
Health
1% coverage
Toys & Games
1% coverage
Vehicles & Parts
1% coverage
Arts & Entertainment 1 Beauty & Cosmetics 1 Business & Industrial 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 126 because some stores carry much larger inventories. That's larger than the Wix average of 68. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 19 · 12%
$25-$49 34 · 21%
$50-$99 40 · 25%
$100-$199 21 · 13%
$200-$499 24 · 15%
$500+ 24 · 15%
Store currencies
USD 87 EUR 37 GBP 29 INR 23 BRL 21 CAD 10 MXN 10 AUD 9

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $675. That's above the Wix average of $372.

Social media platforms

Facebook (40%), Instagram (40%), LinkedIn (22%).

Facebook
40%
Instagram
40%
LinkedIn
22%
YouTube
18%
Twitter / X
12%
TikTok
9%
Pinterest
2%

Social media adoption is strong at 57%, and 2% of stores run Meta ad campaigns. That's 6 percentage points below the Wix average of 63%.

Marketing & analytics tools

Google Analytics (6%), Google Tag Manager (5%), Google Ads (3%).

Google Analytics
6%
Google Tag Manager
5%
Google Ads
3%
Facebook Pixel
2%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

182 products $500 avg
Electronics Lighting Smart Home
20 products $25 avg
Electronics Smart Home Phone Accessories
37 products $754 avg
Electronics Smart Home Electronics
25 products $21 avg
Electronics Phone Accessories Electronics
Home | My Store United Kingdom
20 products $227 avg
Electronics Smart Home Phone Accessories
19 products $53 avg
Electronics Smart Home Electronics
735 products $303 avg
Electronics Smart Home Electronics
9 products $33 avg
Electronics Electronics Smart Home
24 products $37 avg
Home & Garden Smart Home Home Improvement
9 products $533 avg
Electronics Smart Home
8 products $163 avg
Electronics Home & Garden Smart Home
Home | NorthShift United Kingdom
20 products $34 avg
Electronics Home & Garden Smart Home Tech Accessories

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FAQ

How many Wix Smart Home stores are there?

We currently track 297 active Wix stores in the Smart Home segment.

Are Wix Smart Home stores growing?

Yes. In the last 30 days, 49 new stores were indexed in the Smart Home segment, showing a 16% monthly growth rate.

What is the average product price in Wix Smart Home stores?

Among stores with pricing data, the average listed price is about $675, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.