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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

115 Wix Store Stores: Stats & Market Data (2026)

115 active Wix stores fall into the Store segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Arts & Entertainment. 70% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

70%
Social media
0%
Meta ads
100%
Contact info
Total Stores
115
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
89
Among 112 stores with catalog data
Avg. Price
$126
Among 48 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 26 · 23%
10-49 72 · 64%
50-199 6 · 5%
200-999 4 · 4%
1k-4.9k 4 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
21% coverage
Apparel & Accessories
20% coverage
Arts & Entertainment
7% coverage
Books & Literature
7% coverage
Food & Beverages
5% coverage
Electronics
4% coverage
Business & Industrial
3% coverage
Celebrations & Gifts
3% coverage
Beauty & Cosmetics
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 89 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 38%
$25-$49 11 · 23%
$50-$99 10 · 21%
$100-$199 3 · 6%
$200-$499 1 · 2%
$500+ 5 · 10%
Store currencies
USD 54 EUR 11 GBP 7 BRL 6 CAD 6 AUD 4 TRY 4 CHF 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $126 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (51%), Facebook (38%), LinkedIn (16%).

Instagram
51%
Facebook
38%
LinkedIn
16%
YouTube
15%
Twitter / X
10%
TikTok
10%
Pinterest
7%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 0% run Meta ads. That's 7 percentage points below the Wix average of 77%.

Marketing & analytics tools

Facebook Pixel (2%), Pinterest Pixel (1%).

Facebook Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

11 products $36 avg
Arts & Entertainment illustration visual arts
783 products $63 avg
Home & Garden indian décor gifts
10 products $1396 avg
Apparel & Accessories fashion clothing
12 products $56 avg
Apparel & Accessories clothing fashion accessories
497 products $20 avg
Apparel & Accessories fashion clothing
1,115 products $36 avg
Books & Literature comics collectables
96 products $747 avg
Books & Literature books literature
16 products $18 avg
Apparel & Accessories t-shirts hats
78 products $40 avg
Apparel & Accessories lingerie intimate wear
8 products $179 avg
Celebrations & Gifts gift voucher gift card
12 products
Hardware karcher store

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FAQ

How many Wix Store stores are there?

We currently track 115 active Wix stores in the Store segment.

Are Wix Store stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Store segment, showing a 3% monthly growth rate.

What is the average product price in Wix Store stores?

Among stores with pricing data, the average listed price is about $126, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.