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WooCommerce country analytics
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Updated May 4, 2026
WooCommerce

80 WooCommerce Stores in Mozambique: Stats & Trends (2026)

We track 80 active WooCommerce stores in Mozambique, with 59 newly added in the last 30 days (74% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Electronics, Education & Courses. 35% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

35%
Social media
0%
Meta ads
50%
Contact info
Total Stores
80
Active WooCommerce stores
New (30d)
59
Newly added in the last 30 days
Avg. Products
174
Among 77 stores with catalog data
Avg. Price
$300
Among 68 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

59 new stores were added in the past 30 days — 74% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 41%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 30 · 39%
10-49 26 · 34%
50-199 12 · 16%
200-999 7 · 9%
1k-4.9k 2 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
14% coverage
Electronics
10% coverage
Education & Courses
9% coverage
Hardware
9% coverage
Home & Garden
8% coverage
Arts & Entertainment
6% coverage
Business & Industrial
4% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
2% coverage
Office Supplies
2% coverage
Adult
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 174 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,305. The most popular store categories in this market are Apparel & Accessories, Electronics, Education & Courses.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 35 · 51%
$25-$49 9 · 13%
$50-$99 9 · 13%
$100-$199 6 · 9%
$200-$499 3 · 4%
$500+ 6 · 9%
Store currencies
MZN 49 USD 25 ZAR 2 ABC 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $300 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Instagram (26%), Facebook (20%), LinkedIn (18%).

Instagram
26%
Facebook
20%
LinkedIn
18%
Twitter / X
9%
YouTube
4%
Pinterest
2%
TikTok
2%

About 35% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall. That's 14 percentage points below the WooCommerce average of 49%.

Marketing & analytics tools

Google Analytics (6%), Google Ads (4%), Google Tag Manager (4%).

Google Analytics
6%
Google Ads
4%
Google Tag Manager
4%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

147 products $1 avg
Education & Courses language learning english courses
5 products $28 avg
Adult sex toys erotic products
9 products $810 avg
Arts & Entertainment design tech video films
23 products
Toys & Games Celebrations & Gifts Electronics gaming gift cards digital entertainment
98 products $32 avg
Electronics technology store electronic accessories
9 products $810 avg
8 products $1 avg
Intellica Mozambique
14 products $18 avg
148 products $4 avg
Electronics Education & Courses Hardware arduino kits raspberry pi projects
102 products $585 avg
Electronics tv supports electronics store
55 products $24 avg
Apparel & Accessories kids men's clothing

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FAQ

How many WooCommerce stores are in Mozambique?

Our database tracks 80 active WooCommerce stores in Mozambique.

How fast is the Mozambique WooCommerce market growing?

In the past 30 days, 59 new WooCommerce stores were indexed in Mozambique, reflecting a 74% monthly growth rate.

What is the average catalog size for Mozambique WooCommerce stores?

Among WooCommerce stores in Mozambique with catalog data, the average is about 174 products. The most common catalog size range is 1-9.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.