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WooCommerce country analytics
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Updated June 15, 2026
WooCommerce

202 WooCommerce Stores in Mozambique: Stats & Trends (2026)

We track 202 active WooCommerce stores in Mozambique, with 98 newly added in the last 30 days (49% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Electronics, Education & Courses. 39% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

39%
Social media
0%
Meta ads
68%
Contact info
Total Stores
202
Active WooCommerce stores
New (30d)
98
Newly added in the last 30 days
Avg. Products
136
Among 199 stores with catalog data
Avg. Price
$380
Among 159 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

104 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

98 new stores were added in the past 30 days — 49% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 65 · 33%
10-49 79 · 40%
50-199 33 · 17%
200-999 16 · 8%
1k-4.9k 6 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
10% coverage
Electronics
9% coverage
Education & Courses
5% coverage
Hardware
5% coverage
Arts & Entertainment
4% coverage
Home & Garden
4% coverage
Business & Industrial
3% coverage
Food & Beverages
3% coverage
Books & Literature
2% coverage
Health
2% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 136 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,596. The most popular store categories in this market are Apparel & Accessories, Electronics, Education & Courses.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 72 · 45%
$25-$49 24 · 15%
$50-$99 22 · 14%
$100-$199 16 · 10%
$200-$499 11 · 7%
$500+ 14 · 9%
Store currencies
MZN 124 USD 56 ZAR 3 ABC 2 EUR 2 GBP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $380 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (30%), Facebook (27%), LinkedIn (15%).

Instagram
30%
Facebook
27%
LinkedIn
15%
Twitter / X
8%
YouTube
5%
TikTok
3%
Pinterest
2%

About 39% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall. That's 8 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (9%), Google Ads (3%), Google Tag Manager (2%).

Google Analytics
9%
Google Ads
3%
Google Tag Manager
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,707 products $19 avg
Health Wellness Supplements
102 products $30 avg
Home & Garden Kitchenware Home Decor
9 products $810 avg
Arts & Entertainment
32 products $44 avg
Business & Industrial Business Supplies
28 products
Education & Courses Books & Literature
620 products $76 avg
Electronics Computer Accessories
102 products $584 avg
Electronics Electronics
Intellica Mozambique
14 products $18 avg
23 products
Toys & Games Celebrations & Gifts Electronics
257 products $8 avg
Books & Literature
15 products
Beauty & Cosmetics Yoga & Meditation

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FAQ

How many WooCommerce stores are in Mozambique?

Our database tracks 202 active WooCommerce stores in Mozambique.

How fast is the Mozambique WooCommerce market growing?

In the past 30 days, 98 new WooCommerce stores were indexed in Mozambique, reflecting a 49% monthly growth rate.

What is the average catalog size for Mozambique WooCommerce stores?

Among WooCommerce stores in Mozambique with catalog data, the average is about 136 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.