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Topic
Updated Apr 27, 2026
WooCommerce

261 WooCommerce Custom products Stores: Stats & Market Data (2026)

261 active WooCommerce stores fall into the Custom products segment, with 42 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Apparel & Accessories, Celebrations & Gifts. 67% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

67%
Social media
1%
Meta ads
59%
Contact info
Total Stores
261
Active WooCommerce stores
New (30d)
42
Newly added in the last 30 days
Avg. Products
667
Among 261 stores with catalog data
Avg. Price
$66
Among 244 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

41 20 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

42 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 18%
10-49 96 · 37%
50-199 66 · 25%
200-999 36 · 14%
1k-4.9k 9 · 3%
5k+ 6 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
26% coverage
Apparel & Accessories
21% coverage
Celebrations & Gifts
18% coverage
Home & Garden
13% coverage
Electronics
4% coverage
Business & Industrial
3% coverage
Office Supplies
3% coverage
Hardware
2% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 667 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Australia, Brazil, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 138 · 57%
$25-$49 50 · 20%
$50-$99 21 · 9%
$100-$199 18 · 7%
$200-$499 14 · 6%
$500+ 3 · 1%
Store currencies
USD 114 EUR 50 CAD 9 GBP 8 MXN 7 BRL 6 INR 6 AUD 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $66 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (56%), Instagram (50%), Twitter / X (12%).

Facebook
56%
Instagram
50%
Twitter / X
12%
TikTok
10%
YouTube
10%
LinkedIn
8%
Pinterest
6%

Social media adoption is strong at 67%, and 1% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (19%), Facebook Pixel (16%).

Google Analytics
25%
Google Tag Manager
19%
Facebook Pixel
16%
Google Ads
10%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

8 products $20 avg
Apparel & Accessories merchandise custom products
482 products $7 avg
88 products $10 avg
Arts & Entertainment accessories custom products
27 products $111 avg
7 products $260 avg
Home & Garden custom products water purification
52 products $27 avg
Apparel & Accessories kids accessories hair clips
50 products $29 avg
13 products $8 avg
Arts & Entertainment Office Supplies printing services creative agency
9 products $39 avg
Business & Industrial custom products gift cards
202 products $42 avg
Arts & Entertainment embroidery custom products

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FAQ

How many WooCommerce Custom products stores are there?

We currently track 261 active WooCommerce stores in the Custom products segment.

Are WooCommerce Custom products stores growing?

Yes. In the last 30 days, 42 new stores were indexed in the Custom products segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Custom products stores?

Among stores with pricing data, the average listed price is about $66, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.