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Topic
Updated May 4, 2026
WooCommerce

61 WooCommerce Equestrian apparel Stores: Stats & Market Data (2026)

61 active WooCommerce stores fall into the Equestrian apparel segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Animals & Pet Supplies, Sporting Goods. 46% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

46%
Social media
2%
Meta ads
38%
Contact info
Total Stores
61
Active WooCommerce stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
6,080
Among 60 stores with catalog data
Avg. Price
$68
Among 59 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

18 9 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

36 new stores were added in the past 30 days — 59% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 40%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 2%
10-49 21 · 35%
50-199 12 · 20%
200-999 13 · 22%
1k-4.9k 5 · 8%
5k+ 8 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
87% coverage
Animals & Pet Supplies
28% coverage
Sporting Goods
28% coverage
Celebrations & Gifts
3% coverage
Books & Literature
2% coverage
Home & Garden
2% coverage
Jewelry & Watches
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 6,080 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,296. The strongest country concentrations are Australia, Germany, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 20%
$25-$49 14 · 24%
$50-$99 19 · 32%
$100-$199 14 · 24%
Store currencies
USD 23 EUR 17 GBP 5 AUD 3 PLN 3 ZAR 3 BRL 2 CAD 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $68. That's below the WooCommerce average of $422.

Social media platforms

Facebook (41%), Instagram (30%), TikTok (10%).

Facebook
41%
Instagram
30%
TikTok
10%
Twitter / X
7%
YouTube
5%
LinkedIn
3%

About 46% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (21%), Facebook Pixel (11%), Google Tag Manager (10%).

Google Analytics
21%
Facebook Pixel
11%
Google Tag Manager
10%
Google Ads
7%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

63 products $35 avg
Apparel & Accessories horse-themed clothing animal accessories
30 products $43 avg
Apparel & Accessories clothing riding wear
594 products $76 avg
Animals & Pet Supplies Apparel & Accessories Sporting Goods horse riding gear equestrian apparel
2,996 products $17 avg
Apparel & Accessories Animals & Pet Supplies Celebrations & Gifts equestrian apparel horse riding gear
209 products $66 avg
Apparel & Accessories Sporting Goods equestrian apparel riding jackets
206 products $104 avg 2 ads
Apparel & Accessories equestrian apparel horse riding clothing
31 products $17 avg
Apparel & Accessories horse riding gear equestrian apparel
21 products $66 avg
Apparel & Accessories equestrian apparel riding gear
22 products $115 avg
Apparel & Accessories sportswear equestrian apparel
952 products $43 avg
Apparel & Accessories Sporting Goods equestrian apparel horse riding gear
112 products $190 avg
Apparel & Accessories Sporting Goods equestrian clothing horse riding gear

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FAQ

How many WooCommerce Equestrian apparel stores are there?

We currently track 61 active WooCommerce stores in the Equestrian apparel segment.

Are WooCommerce Equestrian apparel stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Equestrian apparel segment, showing a 59% monthly growth rate.

What is the average product price in WooCommerce Equestrian apparel stores?

Among stores with pricing data, the average listed price is about $68, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.