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WooCommerce topic analytics
Topic
Updated May 4, 2026
WooCommerce

64 WooCommerce Facial serum Stores: Stats & Market Data (2026)

64 active WooCommerce stores fall into the Facial serum segment, with 18 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 53% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

53%
Social media
2%
Meta ads
69%
Contact info
Total Stores
64
Active WooCommerce stores
New (30d)
18
Newly added in the last 30 days
Avg. Products
231
Among 64 stores with catalog data
Avg. Price
$48
Among 61 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

18 new stores were added in the past 30 days — 28% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 41%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 23 · 36%
10-49 22 · 34%
50-199 11 · 17%
200-999 6 · 9%
1k-4.9k 1 · 2%
5k+ 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Health
3% coverage
Home & Garden
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 231 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,302. The strongest country concentrations are Brazil, Spain, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 21 · 34%
$25-$49 17 · 28%
$50-$99 18 · 30%
$100-$199 4 · 7%
$200-$499 1 · 2%
Store currencies
EUR 19 USD 12 BRL 9 BDT 3 CRC 3 PKR 3 ARS 2 COP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $48 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Instagram (48%), Facebook (38%), YouTube (9%).

Instagram
48%
Facebook
38%
YouTube
9%
TikTok
6%
Twitter / X
6%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 53%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Facebook Pixel (27%), Google Tag Manager (20%).

Google Analytics
30%
Facebook Pixel
27%
Google Tag Manager
20%
Google Ads
12%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

23 products $26 avg
Beauty & Cosmetics natural skincare facial serum
37 products $6 avg
Beauty & Cosmetics skincare products facial serum
105 products $67 avg
Beauty & Cosmetics skincare products beauty treatments
14 products $19 avg
Beauty & Cosmetics skin care beauty products
36 products $141 avg
Beauty & Cosmetics facial serum anti-aging skincare
6 products $4 avg
Beauty & Cosmetics handmade soap eco-friendly skincare
149 products $22 avg
Beauty & Cosmetics Health solar skincare hair serum
31 products $54 avg
Beauty & Cosmetics facial serum anti aging cream
37 products $3 avg
Beauty & Cosmetics skincare beauty products
15 products $55 avg
Beauty & Cosmetics natural cosmetics vegan skincare
95 products $63 avg
Beauty & Cosmetics facial serum retinol serum

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FAQ

How many WooCommerce Facial serum stores are there?

We currently track 64 active WooCommerce stores in the Facial serum segment.

Are WooCommerce Facial serum stores growing?

Yes. In the last 30 days, 18 new stores were indexed in the Facial serum segment, showing a 28% monthly growth rate.

What is the average product price in WooCommerce Facial serum stores?

Among stores with pricing data, the average listed price is about $48, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.