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Topic
Updated Apr 6, 2026
WooCommerce

342 WooCommerce Fitness nutrition Stores: Stats & Market Data (2026)

342 active WooCommerce stores fall into the Fitness nutrition segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Food & Beverages, Sporting Goods. 74% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

74%
Social media
6%
Meta ads
68%
Contact info
Total Stores
342
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
155
Among 341 stores with catalog data
Avg. Price
$41
Among 327 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

16 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 79 · 23%
10-49 109 · 32%
50-199 91 · 27%
200-999 54 · 16%
1k-4.9k 7 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
90% coverage
Food & Beverages
19% coverage
Sporting Goods
5% coverage
Apparel & Accessories
2% coverage
Beauty & Cosmetics
2% coverage
Education & Courses
1% coverage
Animals & Pet Supplies 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 155 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Pakistan, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 116 · 35%
$25-$49 151 · 46%
$50-$99 43 · 13%
$100-$199 11 · 3%
$200-$499 6 · 2%
Store currencies
EUR 67 USD 66 INR 54 COP 18 PKR 13 GBP 11 AUD 9 BRL 8

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $41 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (63%), Instagram (61%), YouTube (17%).

Facebook
63%
Instagram
61%
YouTube
17%
TikTok
15%
Twitter / X
9%
LinkedIn
4%
Pinterest
0%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 6% run Meta ads. That's 6 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (25%), Facebook Pixel (20%).

Google Analytics
29%
Google Tag Manager
25%
Facebook Pixel
20%
Google Ads
16%
TikTok Pixel
4%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

193 products $16 avg 2 ads
Health Food & Beverages dietary supplements protein powders
432 products $33 avg 1 ads
Health health supplements vitamins
121 products $16 avg 6 ads
Health longevity supplements health supplements
24 products $48 avg 4 ads
Health protein creatine
19 products $17 avg 2 ads
Health gym supplements fitness nutrition
84 products $51 avg
Health supplements fitness nutrition
104 products $29 avg
Health sports supplements fitness nutrition
14 products $52 avg
Health supplements fitness nutrition
901 products $22 avg
Health Food & Beverages fitness nutrition supplements shop
341 products $28 avg
Health Food & Beverages diet supplements protein products

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FAQ

How many WooCommerce Fitness nutrition stores are there?

We currently track 342 active WooCommerce stores in the Fitness nutrition segment.

Are WooCommerce Fitness nutrition stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Fitness nutrition segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Fitness nutrition stores?

Among stores with pricing data, the average listed price is about $41, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.