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Topic
Updated Apr 6, 2026
WooCommerce

256 WooCommerce Gems Stores: Stats & Market Data (2026)

256 active WooCommerce stores fall into the Gems segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Jewelry & Watches, Arts & Entertainment, Antiques & Collectibles. 73% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

73%
Social media
1%
Meta ads
75%
Contact info
Total Stores
256
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
518
Among 255 stores with catalog data
Avg. Price
$887
Among 236 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

16 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 35 · 14%
10-49 60 · 24%
50-199 60 · 24%
200-999 74 · 29%
1k-4.9k 21 · 8%
5k+ 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Jewelry & Watches
56% coverage
Arts & Entertainment
23% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Education & Courses
1% coverage
Adult
0% coverage
Celebrations & Gifts
0% coverage
Electronics
0% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 518 products per store. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Italy, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 71 · 30%
$25-$49 30 · 13%
$50-$99 28 · 12%
$100-$199 26 · 11%
$200-$499 25 · 11%
$500+ 56 · 24%
Store currencies
USD 89 EUR 68 INR 24 GBP 12 AUD 5 BRL 5 CAD 4 ILS 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $887 because some stores price much higher, pulling it up. That's above the WooCommerce average of $403.

Social media platforms

Facebook (66%), Instagram (61%), YouTube (18%).

Facebook
66%
Instagram
61%
YouTube
18%
Twitter / X
12%
TikTok
11%
LinkedIn
7%
Pinterest
4%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (29%), Facebook Pixel (20%), Google Tag Manager (19%).

Google Analytics
29%
Facebook Pixel
20%
Google Tag Manager
19%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $313 avg
458 products $617 avg
Jewelry & Watches diamonds silver jewelry
957 products $23 avg
Antiques & Collectibles minerals gems
340 products $246 avg
Jewelry & Watches jewelry accessories
5 products $538 avg
Jewelry & Watches emeralds jewelry
5 products $242 avg
1,315 products $2638 avg
Jewelry & Watches diamond rings moissanite jewelry
139 products $855 avg
Jewelry & Watches jewelry gems
295 products $882 avg
Jewelry & Watches jewelry gems
Home - Glam Fairy South Africa
2,837 products $17 avg

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FAQ

How many WooCommerce Gems stores are there?

We currently track 256 active WooCommerce stores in the Gems segment.

Are WooCommerce Gems stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Gems segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Gems stores?

Among stores with pricing data, the average listed price is about $887, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.