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Topic
Updated June 8, 2026
WooCommerce

90 WooCommerce Horror Stores: Stats & Market Data (2026)

90 active WooCommerce stores fall into the Horror segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Apparel & Accessories. 59% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

59%
Social media
2%
Meta ads
48%
Contact info
Total Stores
90
Active WooCommerce stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
1,996
Among 90 stores with catalog data
Avg. Price
$27
Among 86 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

4 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 15 · 17%
10-49 25 · 28%
50-199 19 · 21%
200-999 17 · 19%
1k-4.9k 9 · 10%
5k+ 5 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
48% coverage
Arts & Entertainment
34% coverage
Apparel & Accessories
6% coverage
Toys & Games
6% coverage
Celebrations & Gifts
2% coverage
Adult
1% coverage
General Merchandise
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,996 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,569. The strongest country concentrations are Germany, United Kingdom, Argentina.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 60 · 70%
$25-$49 22 · 26%
$50-$99 2 · 2%
$100-$199 1 · 1%
$500+ 1 · 1%
Store currencies
USD 44 EUR 23 GBP 10 ARS 2 MXN 2 CAD 1 DZD 1 HKD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $27 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (47%), Instagram (40%), Twitter / X (26%).

Facebook
47%
Instagram
40%
Twitter / X
26%
YouTube
18%
TikTok
7%
LinkedIn
6%
Pinterest
3%

Social media adoption is strong at 59%, and 2% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (29%), Facebook Pixel (17%), Google Tag Manager (8%).

Google Analytics
29%
Facebook Pixel
17%
Google Tag Manager
8%
Google Ads
3%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

59 products $5 avg
Toys & Games Celebrations & Gifts Arts & Entertainment horror dolls
237 products $11 avg
Books & Literature science fiction fantasy
117 products $134 avg
Books & Literature horror romantic
48 products $4 avg
Books & Literature lgbtq+ romance
650 products $8 avg
Arts & Entertainment book publisher science fiction
9 products $9 avg
Arts & Entertainment music horror
157 products $29 avg
Arts & Entertainment erotic models
81 products $15 avg
Books & Literature novels horror
7 products $13 avg
Books & Literature literature fiction
423 products $23 avg
Books & Literature literature bookstore decadent books
9 products $36 avg
Arts & Entertainment horror trivia

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FAQ

How many WooCommerce Horror stores are there?

We currently track 90 active WooCommerce stores in the Horror segment.

Are WooCommerce Horror stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Horror segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Horror stores?

Among stores with pricing data, the average listed price is about $27, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.