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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

5,080 WooCommerce Action Figures Stores: Stats & Market Data (2026)

5,080 active WooCommerce stores fall into the Action Figures segment, with 1,482 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Apparel & Accessories, Home & Garden. 45% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

45%
Social media
3%
Meta ads
46%
Contact info
Total Stores
5,080
Active WooCommerce stores
New (30d)
1,482
Newly added in the last 30 days
Avg. Products
4,286
Among 5,062 stores with catalog data
Avg. Price
$115
Among 4,806 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,435 717 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,482 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 609 · 12%
10-49 1,172 · 23%
50-199 926 · 18%
200-999 1,062 · 21%
1k-4.9k 685 · 14%
5k+ 608 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
100% coverage
Apparel & Accessories
12% coverage
Home & Garden
7% coverage
Electronics
4% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
4% coverage
Books & Literature
3% coverage
Furniture
2% coverage
Baby & Kids
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,286 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are United Kingdom, India, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,477 · 52%
$25-$49 1,124 · 23%
$50-$99 582 · 12%
$100-$199 295 · 6%
$200-$499 216 · 4%
$500+ 112 · 2%
Store currencies
USD 2,176 EUR 1,079 GBP 267 INR 162 MXN 88 CAD 77 BDT 71 PLN 71

Among stores with pricing data, the most common price range is Under $25. The average is higher at $115 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (37%), Instagram (33%), YouTube (12%).

Facebook
37%
Instagram
33%
YouTube
12%
TikTok
10%
Twitter / X
9%
Pinterest
2%
LinkedIn
2%

About 45% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall. That's 12 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (12%), Facebook Pixel (12%).

Google Analytics
20%
Google Tag Manager
12%
Facebook Pixel
12%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

514 products $32 avg 2 ads
Apparel & Accessories Toys & Games anime clothing anime t-shirts
509 products $20 avg 1 ads
Toys & Games build-a-bear toys
191 products $46 avg 3 ads
Electronics Toys & Games wireless earphones iphone accessories
2,891 products $12 avg 2 ads
Toys & Games kids toys action figures
268 products $16 avg 62 ads
Toys & Games Electronics Celebrations & Gifts kids toys electronic gadgets
2,401 products $172 avg 4 ads
Toys & Games stranger things action figure lord of the rings statue
42 products $23 avg 3 ads
Toys & Games fidget keycaps squishy keycaps
1,208 products $33 avg 2 ads
Toys & Games collectible toys anime figures
1,102 products $147 avg 2 ads
Celebrations & Gifts Toys & Games Home & Garden 3d figures custom figures
115 products $38 avg 101 ads
Toys & Games card games game night
4,062 products $48 avg 3 ads
Toys & Games funko figures
530 products $15 avg 4 ads
Electronics Home & Garden Toys & Games search terms

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FAQ

How many WooCommerce Action Figures stores are there?

We currently track 5,080 active WooCommerce stores in the Action Figures segment.

Are WooCommerce Action Figures stores growing?

Yes. In the last 30 days, 1,482 new stores were indexed in the Action Figures segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Action Figures stores?

Among stores with pricing data, the average listed price is about $115, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.