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Updated July 13, 2026
WooCommerce

7,519 WooCommerce Stores in Finland: Stats & Trends (2026)

We track 7,519 active WooCommerce stores in Finland, with 1,685 newly added in the last 30 days (22% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Hardware. 51% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

51%
Social media
1%
Meta ads
48%
Contact info
Total Stores
7,519
Active WooCommerce stores
New (30d)
1,685
Newly added in the last 30 days
Avg. Products
830
Among 7,225 stores with catalog data
Avg. Price
$537
Among 6,331 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,341 1,170 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

1,685 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,897 · 26%
10-49 1,928 · 27%
50-199 1,515 · 21%
200-999 1,175 · 16%
1k-4.9k 507 · 7%
5k+ 203 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Apparel & Accessories
6% coverage
Hardware
6% coverage
Food & Beverages
4% coverage
Arts & Entertainment
4% coverage
Vehicles & Parts
4% coverage
Electronics
3% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Celebrations & Gifts
3% coverage
Education & Courses
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 830 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,603. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Hardware.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,736 · 27%
$25-$49 1,294 · 20%
$50-$99 1,100 · 17%
$100-$199 819 · 13%
$200-$499 683 · 11%
$500+ 699 · 11%
Store currencies
EUR 6,870 USD 171 GBP 44 SEK 21 DKK 4 NOK 4 LKR 2 INR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $537 because some stores price much higher, pulling it up. That's above the WooCommerce average of $422.

Social media platforms

Facebook (45%), Instagram (35%), YouTube (9%).

Facebook
45%
Instagram
35%
YouTube
9%
LinkedIn
6%
TikTok
5%
Twitter / X
3%
Pinterest
0%

Social media adoption is strong at 51%, and 1% of stores run Meta ad campaigns. That's 12 percentage points above the WooCommerce average of 39%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (25%), Facebook Pixel (9%).

Google Analytics
27%
Google Tag Manager
25%
Facebook Pixel
9%
Google Ads
8%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

63 products $114 avg 2 ads
Education & Courses Health Products
199 products $207 avg 2 ads
Education & Courses Courses
29 products $215 avg 2 ads
Celebrations & Gifts Baby & Kids
32 products $1420 avg 1 ads
Education & Courses
653 products $90 avg 1 ads
Apparel & Accessories Clothing
40 products $200 avg 1 ads
Education & Courses
907 products $344 avg 3 ads
Arts & Entertainment Art
269 products $200 avg 1 ads
Home & Garden
88 products $31 avg
Beauty & Cosmetics Beauty Products Cosmetics
978 products $14 avg
Hardware Home & Garden
63 products $345 avg
Home & Garden Bathroom Accessories Gift Cards

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FAQ

How many WooCommerce stores are in Finland?

Our database tracks 7,519 active WooCommerce stores in Finland.

How fast is the Finland WooCommerce market growing?

In the past 30 days, 1,685 new WooCommerce stores were indexed in Finland, reflecting a 22% monthly growth rate.

What is the average catalog size for Finland WooCommerce stores?

Among WooCommerce stores in Finland with catalog data, the average is about 830 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.