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Updated Apr 27, 2026
Shopify

3,030 Shopify Stores in Finland: Stats & Trends (2026)

We track 3,030 active Shopify stores in Finland, with 617 newly added in the last 30 days (20% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 70% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

70%
Social media
7%
Meta ads
61%
Contact info
Total Stores
3,030
Active Shopify stores
New (30d)
617
Newly added in the last 30 days
Avg. Products
682
Among 2,910 stores with catalog data
Avg. Price
$223
Among 2,868 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

609 304 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

617 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 561 · 19%
10-49 762 · 26%
50-199 692 · 24%
200-999 571 · 20%
1k-4.9k 238 · 8%
5k+ 86 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
22% coverage
Home & Garden
14% coverage
Beauty & Cosmetics
9% coverage
Arts & Entertainment
8% coverage
Food & Beverages
5% coverage
Health
5% coverage
Electronics
4% coverage
Jewelry & Watches
4% coverage
Celebrations & Gifts
3% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 682 because some stores carry much larger inventories. That's larger than the Shopify average of 447. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 566 · 20%
$25-$49 831 · 29%
$50-$99 649 · 23%
$100-$199 373 · 13%
$200-$499 227 · 8%
$500+ 222 · 8%
Store currencies
EUR 2,910 SEK 57 USD 28 DKK 10 NOK 9 GBP 4 PLN 2 AED 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $223 because some stores price much higher, pulling it up. That's above the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Seers Ai GDPR Cookie Banner, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (66%), Facebook (53%), TikTok (23%).

Instagram
66%
Facebook
53%
TikTok
23%
YouTube
16%
LinkedIn
5%
Twitter / X
3%
Pinterest
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 7% run Meta ads. That's 9 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (15%), Google Ads (4%).

Google Analytics
43%
Google Tag Manager
15%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 24% Horizon 5% Debut 3% Craft 3% Impact 2% Prestige 2% Impulse 2% Refresh 2%

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Geographic breakdown

Province and city-level distribution within Finland

Top provinces / states
Province Stores Share
England 28 1%
Kowloon 10 0%
Hong Kong Island 9 0%
Hunan 7 0%
Wyoming 6 0%
Setúbal 3 0%
Wales 3 0%
Alabama 2 0%
Faro 2 0%
Top cities
City Stores Share
Helsinki 614 20%
Espoo 137 5%
Tampere 123 4%
Vantaa 119 4%
Turku 106 3%
Oulu 75 2%
Jyväskylä 59 2%
Lahti 47 2%
Joensuu 37 1%
Top shipping destinations
Finland · 2,918 Sweden · 1,649 Denmark · 1,546 Germany · 1,520 Netherlands · 1,470 Belgium · 1,450 Austria · 1,449 France · 1,442 Spain · 1,435 Poland · 1,411

Representative stores

A varied sample — weighted by data completeness, refreshed daily

CELESTIC® Finland
36 products $116 avg 3 ads
Apparel & Accessories streetwear hoodie oversized pants
404 products $23 avg 1 ads
Baby & Kids Apparel & Accessories kids clothes baby clothes
281 products $28 avg 2 ads
Home & Garden home decor eco-friendly gifts Omnisend Email Marketing & SMS
19 products $43 avg 4 ads
Toys & Games jigsaw puzzles store puzzle shop Omnisend Email Marketing & SMS
922 products $39 avg 1 ads
Arts & Entertainment paint by numbers diamond painting Loox ‑ Product Reviews App
32 products $90 avg 5 ads
Home & Garden terrace mat balcony mat Loox ‑ Product Reviews App
30 products $26 avg 5 ads
Home & Garden smart garden indoor gardening
42 products $51 avg 1 ads
207 products $87 avg 2 ads
Apparel & Accessories pants store men's pants
157 products $1535 avg 9 ads
Baby & Kids Furniture Home & Garden baby furniture organic cribs
15 products $79 avg 4 ads
Beauty & Cosmetics water-based beauty products minimalist cosmetic store Honeycomb Upsell & Cross Sell Loox ‑ Product Reviews App

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FAQ

How many Shopify stores are in Finland?

Our database tracks 3,030 active Shopify stores in Finland.

How fast is the Finland Shopify market growing?

In the past 30 days, 617 new Shopify stores were indexed in Finland, reflecting a 20% monthly growth rate.

What is the average catalog size for Finland Shopify stores?

Among Shopify stores in Finland with catalog data, the average is about 682 products. The most common catalog size range is 10-49.

What are the most popular apps among Finland Shopify stores?

The top apps are Loox ‑ Product Reviews App, Seers Ai GDPR Cookie Banner, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.