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Updated June 22, 2026
Shopify

4,822 Shopify Stores in Finland: Stats & Trends (2026)

We track 4,822 active Shopify stores in Finland, with 1,011 newly added in the last 30 days (21% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 64% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

64%
Social media
4%
Meta ads
65%
Contact info
Total Stores
4,822
Active Shopify stores
New (30d)
1,011
Newly added in the last 30 days
Avg. Products
635
Among 4,569 stores with catalog data
Avg. Price
$228
Among 4,483 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,079 539 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,011 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,082 · 24%
10-49 1,217 · 27%
50-199 1,027 · 22%
200-999 774 · 17%
1k-4.9k 348 · 8%
5k+ 121 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
16% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
7% coverage
Arts & Entertainment
6% coverage
Food & Beverages
4% coverage
Jewelry & Watches
4% coverage
Health
4% coverage
Electronics
3% coverage
Sporting Goods
3% coverage
Celebrations & Gifts
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 635 because some stores carry much larger inventories. That's larger than the Shopify average of 407. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 972 · 22%
$25-$49 1,312 · 29%
$50-$99 985 · 22%
$100-$199 520 · 12%
$200-$499 366 · 8%
$500+ 328 · 7%
Store currencies
EUR 4,615 SEK 110 USD 38 DKK 23 NOK 13 GBP 9 AUD 1 BDT 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $228 because some stores price much higher, pulling it up.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (61%), Facebook (46%), TikTok (22%).

Instagram
61%
Facebook
46%
TikTok
22%
YouTube
14%
LinkedIn
4%
Pinterest
3%
Twitter / X
3%

Social media adoption is strong at 64%, and 4% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (12%), Google Ads (3%).

Google Analytics
39%
Google Tag Manager
12%
Google Ads
3%
Facebook Pixel
1%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 26% Horizon 10% Craft 3% Refresh 2% Debut 2% Impulse 2% Sense 2% Spotlight 2%

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Geographic breakdown

Province and city-level distribution within Finland

Top provinces / states
Province Stores Share
England 56 1%
Hong Kong Island 12 0%
Wyoming 11 0%
Hunan 10 0%
Kowloon 10 0%
Madrid 5 0%
Wales 5 0%
Barcelona 4 0%
Guangdong 4 0%
Top cities
City Stores Share
Helsinki 891 18%
Espoo 240 5%
Tampere 211 4%
Vantaa 179 4%
Turku 170 4%
Oulu 115 2%
Jyväskylä 89 2%
Lahti 74 2%
Joensuu 56 1%
Top shipping destinations
Finland · 4,648 Sweden · 2,669 Denmark · 2,508 Germany · 2,471 Netherlands · 2,412 Austria · 2,380 Belgium · 2,380 France · 2,371 Spain · 2,351 Poland · 2,330

Representative stores

A varied sample - weighted by data completeness, refreshed daily

116 products $172 avg 1 ads
Arts & Entertainment Art Prints Art UpPromote Affiliate Marketing Gelato: Print on Demand
139 products $516 avg 2 ads
Furniture Home Decor Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
118 products $67 avg 1 ads
Apparel & Accessories Clothing Fashion Accessories UpPromote Affiliate Marketing Kaching Bundles App & Upsells
1,340 products $33 avg 4 ads
Toys & Games Trading Cards Klaviyo: Email Marketing & SMS
6 products $354 avg 5 ads
Home & Garden Home Decor
1,338 products $104 avg 22 ads
Jewelry & Watches Jewelry Frequently Bought Together CBB Klaviyo: Email Marketing & SMS
596 products $26 avg 4 ads
Beauty & Cosmetics Skincare XCloud Search & Product Filter Klaviyo: Email Marketing & SMS
950 products $127 avg 2 ads
Sporting Goods Golf
416 products $57 avg 1 ads
Beauty & Cosmetics Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
538 products $15 avg 3 ads
Home & Garden Shopify Inbox
554 products $84 avg 4 ads
Apparel & Accessories Sportswear 404/301 SC Easy URL Redirects Instafeed ‑ Instagram Feed
2,256 products $23 avg 8 ads
Beauty & Cosmetics Skincare Cosmetics T Lab ‑ AI Language Translate Judge.me Product Reviews App

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FAQ

How many Shopify stores are in Finland?

Our database tracks 4,822 active Shopify stores in Finland.

How fast is the Finland Shopify market growing?

In the past 30 days, 1,011 new Shopify stores were indexed in Finland, reflecting a 21% monthly growth rate.

What is the average catalog size for Finland Shopify stores?

Among Shopify stores in Finland with catalog data, the average is about 635 products. The most common catalog size range is 10-49.

What are the most popular apps among Finland Shopify stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.