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Updated July 13, 2026
Shopify

5,055 Shopify Stores in Finland: Stats & Trends (2026)

We track 5,055 active Shopify stores in Finland, with 650 newly added in the last 30 days (13% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 64% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

64%
Social media
4%
Meta ads
64%
Contact info
Total Stores
5,055
Active Shopify stores
New (30d)
650
Newly added in the last 30 days
Avg. Products
641
Among 4,779 stores with catalog data
Avg. Price
$259
Among 4,655 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,079 539 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

650 new stores were added in the past 30 days (13% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,150 · 24%
10-49 1,286 · 27%
50-199 1,040 · 22%
200-999 814 · 17%
1k-4.9k 360 · 8%
5k+ 129 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
16% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
6% coverage
Arts & Entertainment
5% coverage
Food & Beverages
4% coverage
Jewelry & Watches
3% coverage
Health
3% coverage
Electronics
3% coverage
Sporting Goods
3% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 641 because some stores carry much larger inventories. That's larger than the Shopify average of 409. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,004 · 22%
$25-$49 1,369 · 29%
$50-$99 1,018 · 22%
$100-$199 542 · 12%
$200-$499 391 · 8%
$500+ 331 · 7%
Store currencies
EUR 4,825 SEK 117 USD 36 DKK 32 GBP 12 NOK 12 AUD 3 PLN 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $259 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (60%), Facebook (45%), TikTok (22%).

Instagram
60%
Facebook
45%
TikTok
22%
YouTube
14%
LinkedIn
4%
Pinterest
3%
Twitter / X
2%

Social media adoption is strong at 64%, and 4% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (11%), Google Ads (3%).

Google Analytics
39%
Google Tag Manager
11%
Google Ads
3%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 26% Horizon 11% Craft 3% Refresh 2% Impulse 2% Sense 2% Prestige 2% Debut 2%

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Geographic breakdown

Province and city-level distribution within Finland

Top provinces / states
Province Stores Share
England 60 1%
Wyoming 13 0%
Hunan 10 0%
Hong Kong Island 9 0%
Kowloon 8 0%
Porto 7 0%
Guangdong 6 0%
Madrid 5 0%
Wales 5 0%
Top cities
City Stores Share
Helsinki 922 18%
Espoo 262 5%
Tampere 219 4%
Vantaa 187 4%
Turku 175 3%
Oulu 126 2%
Jyväskylä 88 2%
Lahti 76 2%
Joensuu 58 1%
Top shipping destinations
Finland · 4,867 Sweden · 2,821 Denmark · 2,656 Germany · 2,620 Netherlands · 2,550 Belgium · 2,528 France · 2,517 Austria · 2,516 Spain · 2,490 Poland · 2,465

Representative stores

A varied sample - weighted by data completeness, refreshed daily

203 products $30 avg 1 ads
Animals & Pet Supplies Pet Supplies Hextom: Free Shipping Bar Frequently Bought Together CBB
Ommellinen Finland
1,978 products $58 avg 1 ads
Apparel & Accessories Clothing Avada AI SEO Image Optimizer Hulk Contact Form Builder
116 products $170 avg 1 ads
Arts & Entertainment Art Prints Art UpPromote Affiliate Marketing Gelato: Print on Demand
458 products $34 avg 2 ads
General Merchandise Dog Accessories Pet Supplies Shopify Inbox Judge.me Product Reviews App
77 products $73 avg 3 ads
Animals & Pet Supplies Gorgias: AI, Helpdesk & Chat Judge.me Product Reviews App
434 products $215 avg 18 ads
Apparel & Accessories Women's Fashion T Lab ‑ AI Language Translate Consentmo GDPR Compliance
381 products $367 avg 19 ads
Toys & Games Electronics Hardware Awin ‑ Affiliate Marketing Firework Shoppable Video & UGC
4,243 products $121 avg 1 ads
Apparel & Accessories Shoes Clothing Supergrid Collections ‑ Depict Elevar Conversion Tracking
Kota2 Finland
22 products $50 avg 1 ads
Apparel & Accessories Home & Garden Fashion Accessories Kitchenware
42 products $66 avg 7 ads
Home & Garden T Lab ‑ AI Language Translate Simprosys Google Shopping Feed
77 products $6 avg 3 ads
Animals & Pet Supplies Pet Food EG Auto Add to Cart Free Gift Klaviyo: Email Marketing & SMS
28 products $9 avg 1 ads
Apparel & Accessories Hats Fashion Accessories

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FAQ

How many Shopify stores are in Finland?

Our database tracks 5,055 active Shopify stores in Finland.

How fast is the Finland Shopify market growing?

In the past 30 days, 650 new Shopify stores were indexed in Finland, reflecting a 13% monthly growth rate.

What is the average catalog size for Finland Shopify stores?

Among Shopify stores in Finland with catalog data, the average is about 641 products. The most common catalog size range is 10-49.

What are the most popular apps among Finland Shopify stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.