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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

59 WooCommerce Licenses Stores: Stats & Market Data (2026)

59 active WooCommerce stores fall into the Licenses segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 32% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

32%
Social media
0%
Meta ads
59%
Contact info
Total Stores
59
Active WooCommerce stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
118
Among 59 stores with catalog data
Avg. Price
$162
Among 58 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 12%
10-49 22 · 37%
50-199 21 · 36%
200-999 7 · 12%
1k-4.9k 2 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
76% coverage
Electronics
10% coverage
Education & Courses
5% coverage
Business & Industrial
3% coverage
Arts & Entertainment
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 118 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are Germany, United Kingdom, Türkiye.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15 · 26%
$25-$49 12 · 21%
$50-$99 12 · 21%
$100-$199 6 · 10%
$200-$499 7 · 12%
$500+ 6 · 10%
Store currencies
USD 24 EUR 12 TRY 4 CAD 2 COP 2 GBP 2 PEN 2 VND 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $162 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (25%), Instagram (14%), Twitter / X (8%).

Facebook
25%
Instagram
14%
Twitter / X
8%
LinkedIn
5%
YouTube
5%
Pinterest
3%
TikTok
2%

About 32% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall. That's 15 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (25%), Google Ads (22%), Google Tag Manager (20%).

Google Analytics
25%
Google Ads
22%
Google Tag Manager
20%
Facebook Pixel
8%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

75 products $52 avg
Software digital software licenses
12 products $75 avg
Education & Courses sports club triathlon
23 products $11 avg
Software digital products software keys
23 products $24 avg
Software software licenses
69 products $114 avg
Software software licenses
128 products $9 avg
Software software licenses
273 products $24 avg
Software software licenses
110 products $77 avg
Software software licenses
32 products $23 avg
Software software licenses
20 products $48 avg
Software digital subscriptions licenses
72 products $18 avg
Software software digital-products

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FAQ

How many WooCommerce Licenses stores are there?

We currently track 59 active WooCommerce stores in the Licenses segment.

Are WooCommerce Licenses stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Licenses segment, showing a 17% monthly growth rate.

What is the average product price in WooCommerce Licenses stores?

Among stores with pricing data, the average listed price is about $162, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.