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WooCommerce topic analytics
Topic
Updated June 1, 2026
WooCommerce

2,393 WooCommerce Software Stores: Stats & Market Data (2026)

2,393 active WooCommerce stores fall into the Software segment, with 170 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 42% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

42%
Social media
1%
Meta ads
61%
Contact info
Total Stores
2,393
Active WooCommerce stores
New (30d)
170
Newly added in the last 30 days
Avg. Products
497
Among 2,391 stores with catalog data
Avg. Price
$327
Among 2,208 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

385 192 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

170 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 715 · 30%
10-49 885 · 37%
50-199 471 · 20%
200-999 210 · 9%
1k-4.9k 79 · 3%
5k+ 31 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
73% coverage
Electronics
19% coverage
Education & Courses
9% coverage
Business & Industrial
5% coverage
Arts & Entertainment
5% coverage
Books & Literature
4% coverage
Hardware
1% coverage
Office Supplies
1% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 497 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,552. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 948 · 43%
$25-$49 296 · 13%
$50-$99 296 · 13%
$100-$199 196 · 9%
$200-$499 239 · 11%
$500+ 233 · 11%
Store currencies
USD 1,004 INR 308 EUR 285 BDT 139 GBP 92 BRL 43 VND 40 PKR 37

Among stores with pricing data, the most common price range is Under $25. The average is higher at $327 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (34%), Instagram (22%), YouTube (15%).

Facebook
34%
Instagram
22%
YouTube
15%
Twitter / X
12%
LinkedIn
11%
TikTok
4%
Pinterest
1%

About 42% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (16%), Facebook Pixel (12%).

Google Analytics
20%
Google Tag Manager
16%
Facebook Pixel
12%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

93 products $574 avg 4 ads
Electronics technology gadgets software
271 products $145 avg 6 ads
Vehicles & Parts automotive diagnosis
19 products $347 avg 2 ads
Electronics refurbished phones refurbished laptops
56 products $614 avg 3 ads
Electronics computers networking
15 products $80 avg 29 ads
Software software digital-download
34 products $1120 avg
Education & Courses Software training courses webinar slides
5 products $668 avg
Software software training courses
370 products $45 avg
Software software digital
13 products $502 avg
Software cryptocurrency subscriptions
21 products $34 avg
Education & Courses Software screen print ebook
101 products $50 avg
Software technology software
25 products $14 avg
Software software applications

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FAQ

How many WooCommerce Software stores are there?

We currently track 2,393 active WooCommerce stores in the Software segment.

Are WooCommerce Software stores growing?

Yes. In the last 30 days, 170 new stores were indexed in the Software segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Software stores?

Among stores with pricing data, the average listed price is about $327, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.