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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

2,119 WooCommerce Software Stores: Stats & Market Data (2026)

2,119 active WooCommerce stores fall into the Software segment, with 394 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 46% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

46%
Social media
2%
Meta ads
57%
Contact info
Total Stores
2,119
Active WooCommerce stores
New (30d)
394
Newly added in the last 30 days
Avg. Products
252
Among 2,111 stores with catalog data
Avg. Price
$317
Among 1,952 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

386 193 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

394 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 726 · 34%
10-49 769 · 36%
50-199 375 · 18%
200-999 167 · 8%
1k-4.9k 60 · 3%
5k+ 14 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
74% coverage
Electronics
17% coverage
Education & Courses
9% coverage
Business & Industrial
5% coverage
Arts & Entertainment
4% coverage
Books & Literature
3% coverage
Hardware
1% coverage
Office Supplies
1% coverage
Apparel & Accessories
1% coverage
Toys & Games
0% coverage
Health
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 252 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are India, Bangladesh, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 831 · 43%
$25-$49 268 · 14%
$50-$99 261 · 13%
$100-$199 176 · 9%
$200-$499 208 · 11%
$500+ 208 · 11%
Store currencies
USD 911 INR 265 EUR 249 BDT 123 GBP 85 BRL 36 VND 36 PKR 32

Among stores with pricing data, the most common price range is Under $25. The average is higher at $317 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (39%), Instagram (23%), YouTube (15%).

Facebook
39%
Instagram
23%
YouTube
15%
Twitter / X
13%
LinkedIn
11%
TikTok
4%
Pinterest
1%

About 46% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (16%), Facebook Pixel (13%).

Google Analytics
20%
Google Tag Manager
16%
Facebook Pixel
13%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

507 products $61 avg 8 ads
Electronics Business & Industrial networking software
24 products $50 avg 1 ads
Software software ai
309 products $428 avg 2 ads
Electronics Hardware school computers laptops
42 products $15 avg 4 ads
Software ebooks software
824 products $5 avg 1 ads
Software travel software
38 products $121 avg 5 ads
Electronics Education & Courses microcontrollers electronics
137 products $30 avg
Education & Courses digital learning sanskrit courses
24 products $22 avg
Software software license keys
23 products $1 avg
Software editable files templates
41 products $9 avg
Software digital resources ebooks
50 products $384 avg
Electronics software pos

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FAQ

How many WooCommerce Software stores are there?

We currently track 2,119 active WooCommerce stores in the Software segment.

Are WooCommerce Software stores growing?

Yes. In the last 30 days, 394 new stores were indexed in the Software segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Software stores?

Among stores with pricing data, the average listed price is about $317, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.