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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

194 WooCommerce Matcha Stores: Stats & Market Data (2026)

194 active WooCommerce stores fall into the Matcha segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Arts & Entertainment, Home & Garden. 70% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

70%
Social media
6%
Meta ads
57%
Contact info
Total Stores
194
Active WooCommerce stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
133
Among 194 stores with catalog data
Avg. Price
$27
Among 187 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

26 13 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 29 · 15%
10-49 77 · 40%
50-199 56 · 29%
200-999 29 · 15%
1k-4.9k 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
97% coverage
Arts & Entertainment
4% coverage
Home & Garden
3% coverage
Beauty & Cosmetics
2% coverage
Health
2% coverage
Books & Literature
1% coverage
Apparel & Accessories
1% coverage
General Merchandise
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 133 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,557. The strongest country concentrations are Poland, Netherlands, Romania.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 113 · 60%
$25-$49 54 · 29%
$50-$99 18 · 10%
$100-$199 1 · 1%
$200-$499 1 · 1%
Store currencies
EUR 63 USD 30 PLN 17 AUD 7 JPY 6 RON 6 VND 5 HUF 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $27 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (62%), Facebook (52%), TikTok (18%).

Instagram
62%
Facebook
52%
TikTok
18%
YouTube
9%
Twitter / X
7%
LinkedIn
3%
Pinterest
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 6% run Meta ads. That's 24 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (30%), Facebook Pixel (21%).

Google Analytics
33%
Google Tag Manager
30%
Facebook Pixel
21%
Google Ads
16%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

399 products $55 avg 4 ads
Food & Beverages premium-tea matcha
6 products $36 avg 3 ads
Food & Beverages matcha japanese tea
221 products $87 avg 1 ads
Food & Beverages Arts & Entertainment matcha tea
75 products $14 avg
Food & Beverages organic tea bio infusions
551 products $12 avg
Food & Beverages Beauty & Cosmetics tea matcha
327 products $26 avg
Food & Beverages matcha japanese tea
318 products $21 avg
Food & Beverages matcha tea
23 products $64 avg
Food & Beverages matcha tea
11 products $11 avg
Food & Beverages matcha latte
121 products $15 avg
Food & Beverages Home & Garden tea matcha
41 products $10 avg
Food & Beverages japanese tea high-quality tea

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FAQ

How many WooCommerce Matcha stores are there?

We currently track 194 active WooCommerce stores in the Matcha segment.

Are WooCommerce Matcha stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Matcha segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Matcha stores?

Among stores with pricing data, the average listed price is about $27, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.